Tuesday July 20, 3:01 pm Eastern Time
Company Press Release
Massimo Da Milano, Inc. Announces Shipping of
Fresh Bakery Products
DALLAS--(BUSINESS WIRE)--July 20, 1999--Massimo Da Milano, Inc. (OTC
BB:MDMI - news) today announced that it has begun shipping fresh bakery products for
the Test Fresh Choice Express location at 777 Main Street in Fort Worth, Texas.
According to Crawford Shaw, Jr., ''We are currently shipping our Sand rolls, Hoagie rolls, Focaccia sheets and sliced Sour
bread to the new Fresh Choice Express location in Fort Worth. We announced earlier that we would begin shipping on July 12
as part of a product evaluation by the Fresh Choice Express Management and the initial shipments appear to be going well. We
believe that it is important to point out that this is the initial evaluation phase of this program and that at this point there has been
no commitment to expand Massimo deliveries to any other Fresh Choice locations.''
MDMI is a commercial Bakery producing breads, rolls, and pastries and has served the Dallas market for over 14 years,
MDMI customers includes prestigious hotels and restaurant establishments. MDMI offers over 50 varieties of breads, pastries,
cookies and cakes, in addition to offering a complete line of coffee, pastries and other unique products, including Zing Zang,
Millennia Tea Masters and BAWLS Guarana via MDMI's Web site, located at www.BUYMDMI.com.
MDMI is also the franchiser of the Java Centrale Coffee Cafe chain. Java Centrale has franchises in Texas, Arizona, and
California. Java Centrale's objective is to become the leading specialty coffee and ''food with a flair'' chain of kiosks in upscale
and high-visibility locations, where there is a heavy concentration of traffic, and will compete directly with Starbuck's Coffee.
The Private Securities Litigation Reform Act of 1995 provides a ''safe harbor'' for forward-looking statements. Certain
information included in this press release (as well as information included in oral statements or other written statements made or
to be made by MDMI) contains statements that are forward-looking, such as statements relating to the future anticipated
direction of the food industry, plans for future expansion, various business development activities, planned capital expenditure,
future funding sources, anticipated sales growth, and potential contracts. Such forward-looking information involves important
risks and uncertainties that could significantly affect anticipated statements made by or on behalf of MDMI. These risks and
uncertainties include, but are not limited to, those relating to development and expansion activities, dependence on existing
management, financial activities, domestic and global economic conditions, changes in federal or state tax laws, and market
competition factors.
Investor Relations: La Guardia Global Financial Services, toll free: 800/292-1361 E-mail: comercio@doscomercios.com or on
the web at www.TwoTrades.com.
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