Tuesday July 20, 6:38 pm Eastern Time
Company Press Release
SOURCE: Multimedia Research Group,
Inc.
MRG Finds DTV
Conversion and the
Internet Will Drive
Demand For Widescreen Displays
Upcoming PC Displays Will Incorporate DTV Industry
Designs
SUNNYVALE, Calif., July 20 /PRNewswire/ -- The rollout of digital
television and the explosive growth of Internet multimedia will play a
critical role in the growth and health of the display industry. DTV and
Internet multimedia will be for the next decade what the PC was for
the 90s. Once you look deeper than the superficial dismissal that
''HDTV is too expensive and won't happen,'' you see a powerful
combination of industries all pushing hard to implement digital
television transmission and two-way, video-capable bandwidth.
The new report, Display Opportunities in the DTV Era, forecasts the
state of DTV programming, and how it affects the growth rate for
DTV monitors. It also explains why DTV's high-definition capability
will initially play a less prominent role than its widescreen (16:9 aspect
ratio) and interactive features; and how today's desktop PC , linked to
the Internet, has outgrown the old 4:3 display dimensions.
''Focusing on HDTV tends to obscure the real market drivers'', says
Ron Cooke, co-author of the report, co-published by Multimedia
Research Group (MRG) and McLaughlin Consulting Group (MCG).
''Our industry survey of over 150 specialists indicates broad support
for widescreen SDTV (Standard Definition Digital Television),
multicasting, datacasting, and two-way digital services into the home.''
''Our research shows humans' width of vision is at least twice their
height of vision'' states Gary Schultz, CEO of MRG. ''As paper files
on the desktop are replaced by virtual files, our PC displays have to
better resemble our horizontal working space than they do now. The
current 4:3 display dimensions date back to the old movie screens, and
do not reflect how we work today.''
The PC, Internet, networking, broadcast, cable, telecommunications
and satellite industries are all investing heavily in broadband buildout.
More than 100 large corporations active in developing the market are
identified in the report.
This 129-page report is available for US $4,950.00. To order or
inquire, please contact MRG at 408-524-9767 or info@mrgco.com.
About Multimedia Research Group, Inc. (MRG)
Founded in 1990, MRG has headquarters in Sunnyvale, Calif., with
research offices in New York and Tokyo. MRG provides market
analyses of new technologies in the communications industries.
MCG is a display consulting group located in Menlo Park, Calif.
SOURCE: Multimedia Research Group, Inc. |
