Datalink.net Announces Strategic Partnership with Positive Communications
New Sales Channels to Boost Subscriber Base
SAN JOSE, Calif.--(BUSINESS WIRE)--July 21, 1999--Datalink.net (OTC BB:NETD - news) a Silicon Valley based Internet company, today announced a strategic partnership with Positive Communications, a reseller of paging equipment and paging services throughout the United States through major consumer, electronic retail outlets such as Circuit City.
Positive Communications will actively market Datalink.net's suite of wireless, real-time financial and lifestyle services to its 320,000 subscribers. The new partnership includes Internet marketing, representative training and other direct marketing initiatives.
Positive Communications' subscribers will have access to Datalink.net's e-commerce store-front through a direct link on their Web page (www.positive.com) that goes to a co-branded, online store of Datalink.net services.
Once at the Datalink.net site (www.datalink.net/positive), subscribers will be able to sign-up for a variety of information services individualized to their specific needs. The agreement also provides for training of Positive Communications customer service and sales representatives so they can sell and sign-up subscribers interested in Datalink.net services when they activate their pagers.
''For years, our customers have realized the many advantages of person-to-person messaging,'' said Rick Martin, president and CEO of Positive Communications. ''Through our relationship with Datalink.net, we are now offering a broad menu of information and alert services, bringing our subscribers an exciting new set of benefits.''
Anthony LaPine, chairman and CEO of Datalink.net expressed enthusiasm. ''Positive Communications covers virtually all of the United States, and has established retail outlets at leading consumer outlets such as Circuit City. The combination of their long reach and our complete suite of customizable financial and lifestyle information represents a wonderful opportunity for their customers.''
Datalink.net offers a robust set of real-time information services delivered to any pager, PCS phone or PDA anywhere in North America on a platform compatible with all wireless providers.
About Positive Communications
Positive Communications Inc., headquartered in Pleasanton, Calif., is a dominant provider of personal communications products and services to consumers throughout the U.S. With a nationwide presence in such leading retail outlets as Circuit City, Wards and Fred Meyer, the company's paging service areas cover over 95% of the U.S. population and support over 320,000 subscribers. Positive also markets wireless messaging solutions to consumers through a single point of sale on their Web site positive.com.
Datalink.net -- Where the Web Meets Wireless(TM)
Datalink.net is the world leader in Web to Wireless convergence with a suite of products and services for both the enterprise customer and the consumer. The Enterprise Business Group wirelessly enables Internet sites and e-commerce applications through the company's patented Xpresslink(TM) Platform, while the Consumer Products Group provides custom and tailored information to the wireless user.
Datalink.net develops products with mass market appeal and e-commerce applications. Datalink.net is rated the number one service of its kind by SmartMoney magazine. The company is headquartered in Silicon Valley, California and its services are marketed through Datalink.net's e-commerce Web site at datalink.net.
Statements in this release that are not strictly historical are ''forward-looking statements'' and subject to risk and uncertainty. Factors that affect actual events or results materially include, but are not limited to: (i) the company's ability to obtain adequate financing to further its current and future business strategies; (ii) the company's ability to attract and retain its employees; (iii) the company's success against competitive products and services and (iv) the effects of business and economic conditions generally.
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Contact:
Datalink.net, San Jose
Pamela LaPine, 408/367-1707 (VP, Marketing)
pamela@datalink.net
or
Positive Communications, Pleasanton
Suzanne Berger, 925/416-2370 (VP, Marketing)
sberger@positive.com
or
Simon/McGarry Public Relations
Michael Adler, 650/596-5877 (Account Supervisor)
madler@shandwick.com
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