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Technology Stocks : InfoSpace (INSP): Where GNET went!

INSP 93.18

+0.9%

Jan 14 3:59 PM EST

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To: Prashant Buyyala who wrote (10255)	7/24/1999 12:59:00 PM
From: White Shoes	Read Replies (1) of 28311

Prashant, 100Hot says it uses a proprietary method of measuring traffic by tabulating data from (undisclosed) 'cache servers' at major internet hubs. (That may be a bit off but close enough.) Media Metrix, Neilsen and I believe PCDataOnline (pcdataonline.com) all use a method resembling the TV-ratings method of having "Neilsen boxes" wired up to a cross-section of users' computers. The methodologies are obviously quite rough, but looking at a few different ratings gives us a pretty good sense of where sites stand. It's also tough keeping up with things as so many acquisitions are taking place. I think these ratings just accelerate the pace of acquisitions. I mean, look at Andover.net buying up Slashdot.org. Slashdot was like 43 on the 100Hot ranking - hard to stay independent for long with that kind of success. The acquirer, Andover, actually had a lower ranking for its whole suite of publications prior to the acquisition. WS all facts approximate, corrections welcome

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