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Technology Stocks : Amazon.com, Inc. (AMZN)

AMZN 230.27

-0.6%

Dec 11 3:59 PM EST

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To: Dwight E. Karlsen who wrote (69514)	7/25/1999 10:37:00 PM
From: Glenn D. Rudolph	Read Replies (2) of 164684

Besides, why would I want to buy a diamond off the internet, when there are at least a half-dozen jewelers who have established reputations in my metro area, having been in the business (and competing with each other) for dozens of years, sometimes for scores of years? Dwight, I agree with this statement which is why I am not concerned about the net hurting my business. I do disagree on the commodity issue for diamonds even in the "bread and butter" price range. It is not the short supply that is an issue. It is the sparkle that varies due to lots of aspects of each diamond. Many local jewelers will sell a wedding ring for $600 with a diamond that is only the quality of one at another store that has it for $200. That is an extreme variation but to compare two 1/4th carat diamonds takes a look and see approach and a little understanding of the diamond. That is not true of a electronic product such as Sony's DVD player model 100346. Every model 100346 is the same so the lower priced one is the one to buy. Glenn

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