Open Market Partners With Renaissance Multimedia; Interactive Agency to be a LiveCommerce Reseller
BURLINGTON, Mass., July 26 /PRNewswire/ -- Open Market, Inc. (Nasdaq: OMKT - news), the market share leader in Internet commerce software, today announced that Renaissance Multimedia, an interactive agency based in New York City's Silicon Alley, will be reselling LiveCommerce, using the product to develop industrial-strength catalogs for their customers.
Renaissance Multimedia uses the latest in new media technology to create Internet projects for a broad client base; including such projects as a hotel reservations systems, major on-line brand initiatives, and on-line business ventures. The company also builds high-end multimedia laptop presentations and CD-ROMs. Renaissance will be using their rich expertise in providing customer-facing Internet and presentation solutions to develop LiveCommerce catalogs optimized for their clients using the latest in new media technologies.
''Renaissance Multimedia is focused on providing a high level of strategic advice, combined with a cutting edge technology expertise to their customers,'' said Jeff Bussgang, vice president of Marketing at Open Market, Inc. ''By adding LiveCommerce to the extensive portfolio of technology capabilities they offer, Renaissance now has the ability to build and maintain industrial- strength catalogs for the most complex Internet commerce Web sites.''
''After evaluating many Internet catalog software solutions, we found LiveCommerce to be the most flexible application to meet the diverse needs of our clients,'' said Andrew Edwards, president, Renaissance Multimedia. ''Renaissance Multimedia built its business around creating solutions that help companies connect with their customers. LiveCommerce will help us continue this tradition by helping us build advanced, strategic catalogs for our clients.''
More About Renaissance Multimedia
Renaissance Multimedia is a digital communications company based in New York's Silicon Alley. Founded in 1993, Renaissance provides a comprehensive array of digital solutions, strategy, design, and technology services for a wide range of the world's leading financial, consumer, publishing and professional services companies. Clients include Audiovox, Avon Products, CanonUSA, Essence Magazine, Loehmann's, Loral Space & Communications, Phillips-Van Heusen, Schering Plough and SOBE Beverage. Renaissance can be reached by calling 212-619-0051 or by visiting rcac.com.
More About Open Market
Founded in 1994, Open Market, Inc. is the market-share leader in Internet commerce software with more than 25,000 merchant licenses sold worldwide and over 10,000 in production. Open Market's high-performance application software products and professional services allow its customers to engage in business-to-consumer and business-to-business Internet commerce, information commerce, and commercial publishing. Among Open Market's distinguished roster of global customers are many of the most popular domains on the Web, including Lycos.com, AOL.com, and the Wall Street Journal Interactive Edition; major industrials such as Acer, Ingram Micro, Milacron, and Siemens; and 10 of the world's top 13 national telephone companies. The company, headquartered in Burlington, Massachusetts, has a presence in 28 countries. Open Market's international head office is in the UK with additional offices in Australia, Canada, France, Germany, Italy, Japan and The Netherlands. Open Market can be reached by calling 1-888-OPEN-MKT (toll-free) or 1-781-359-3000 in the U.S. or +44 (0)1753 838 000 in the U.K. or by visiting openmarket.com.
|
