MyInternet.to Introduced by
Commerce Group Corp.'s Subsidiary
MILWAUKEE--(BUSINESS WIRE)--July 26, 1999--Commerce Group Corp.'s (OTC
BB:CGCO - news) subsidiary Ecomm Group Inc. (Ecomm) Monday announced, ahead of
schedule, the launching of its new MyInternet.to Web Portal.
MyInternet.to is ''a one stop gateway to the Internet'' and provides full range of the Web's most
popular services with a differentiating twist in order to compete with popular portals similar to
Yahoo! (NASDAQ:YHOO - news) or Lycos.
Ecomm Chief Executive Officer and Interactive Business Channel Inc. (IBC) President Matthew
Marcus, a manager and developer of MyInternet.to, stated, ''This is the first major step toward
acquiring synergistic Internet companies in order to develop and consolidate certain fragmented
niches of the Internet community.''
Ecomm believes that a significant opportunity exists to develop and consolidate certain fragmented
niches of the Internet community into a Web portal. An Internet portal is a hub or gateway to the
Internet, such as Excite (NASDAQ:XCIT - news), Lycos (NASDAQ:LCOS - news), Go2Net and
Infoseek (NASDAQ:SEEK - news), that provides many services and features for its visitors.
MyInternet.to provides a gateway to the Web's most popular destinations and services. These
gateways and services include free Web-based e-mail similar to HotMail (NASDAQ:MSFT -
news), free Web page communities similar to GeoCities (NASDAQ:GCTY - news), chat
communities similar to TalkCity, auctions similar to e-Bay (NASDAQ:EBAY - news) and uBid
(NASDAQ:UBID - news), targeted advertising similar to DoubleClick (NASDAQ:DCLK - news)
and Flycast, a personalized start page similar to Netscape (NASDAQ:NSCP - news), Internet
directory similar to Yahoo!, and e-commerce similar to Amazon.com (NASDAQ:AMZN - news),
OnSale (NASDAQ:ONSL - news) and Digital River (NASDAQ:DRIV - news).
Roll Up Strategy
Ecomm seeks to acquire synergistic niche Web sites. Ecomm has invited Internet companies to
participate in its acquisition program which provides:
-- An interactive online environment in which content is updated
frequently and visitors are active participants, interacting with
both users and one another;
-- Content that captures and retains visitors' interest by
entertaining, providing varying perspectives and encouraging users
to participate or take action on the information provided;
-- Ease of use of the Internet site through its design, communication
and navigation features and tools; and advertising and sponsorship
opportunities through an approach combining brand integration,
animated advertising, product promotion and content area
sponsorship.
Strategic Partners
Ecomm has aligned itself with strategic partners Webzter.com and IBC in order to successfully
execute its Internet strategy. Webzter.com will assist in all aspects of hosting, developing, and
managing the new portal and is a well established specialist in ''Internetizing'' companies. Webzter
has successfully assisted other public and private companies with their transformation into
Internet-centric companies including Sims (NASDAQ:SIMS - news) and GTC Telecommunications
(OTC BB:GTCC - news).
IBC has extensive experience in assisting public companies in all aspects of Internet business
development, marketing, and executing Internet strategy in exchange for equity ownership. IBC's
own investment Web portal, ibchannel.com, is one of the leading guides to investing on
the Internet.
In the past year, IBC has retained equity in a broad stock portfolio of emerging Internet companies
including USURF America (usrf.com), Webzter.com, WorldPort (WRDP.com), Sims,
Intermost.com, Intelliquis.com, Nutritioncafe.com, FinelineProperties.com, WorldWide Medical,
ComTech, cytation.com and Primesource.
Statements in this release are made pursuant to the ''Safe Harbor'' provisions of the Private
Securities Litigation Reform Act of 1995. Investors are cautioned that such forward-looking
statements involve risk and uncertainties, including without limitation, continued acceptance of the
company's services, increased levels of competition for the company, and dependence on the
performance of the management of the company.
Contact:
Commerce Group Corp.
Edward L. Machulak, 414/462-5310
Fax: 414/462-5312
E-Mail: comgroup@execpc.com
Web site: www.commercegroupcorp.com
Web Portal: www.myinternet.to/
or
Webzter Corp.
Dean Shafer, 949/622-5535
webzter.com
or
Ecomm/IBC
Matthew Marcus, 949/442-8919
ibchannel.com |
