Powerize.com Selects MessageMedia to Enhance Information Service With E-Mail Notification
Company to Deliver Personalized Business and Investment Information to Its Users Worldwide
BOULDER, Colo.--(BUSINESS WIRE)--July 27, 1999-- MessageMedia Inc. (NASDAQ: MESG), a leading provider of e-mail-based customer relationship management and direct marketing services, announced today it will provide e-messaging services for Powerize.com, an in-depth business research service for the Internet. Powerize.com, offering customers the most comprehensive business and financial information available on the Internet, can now deliver personalized e-mails to its registered users and subscribers to its online information services.
Drawn from more than 10,000 different sources such as newspapers, trade journals, and SEC filings, Powerize.com offers both free and premium business information to business users and investors. With MessageMedia's e-messaging services, Powerize.com can now deliver that information directly to its customers. The e-messages contain links to a variety of information such as research reports, market analyses, company profiles and news stories about business subjects worldwide.
''We are in the business of serving professionals who require quality information to make intelligent business and investment decisions,'' said Edwin Addison, Chairman of and CEO of Powerize.com. ''By partnering with MessageMedia, we expand our capabilities even further by taking the information directly to our customers - they see the information specific to their needs, when they want it.''
''With regular e-mail communication growing as a key marketing opportunity, companies like Powerize.com are taking advantage of e-messaging to meet customer's demands for immediate access to information,'' said Robin Green, vice president of sales and marketing for MessageMedia. ''Industry leaders continue to rely on professional outsourced providers to deliver e-messages effectively and efficiently, using it as an essential mechanism of maintaining and growing customer relationships.''
About Powerize.com
Founded in January 1997, Powerize.com is headquartered in Linthicum, Maryland. In mid-1998, Powerize.com obtained its initial content collection from IBM Corporation. Powerize.com believes it provides the largest single source of business and financial content available on the Internet - including more than 32 million news stories, company profiles, market analyses, research reports and other documents from more than 10,000 sources. Powerize.com recently announced that it was offering free, unlimited access to full-text content from more than 2,000 of these sources to qualified registered users at its Web site. Registration for this program is currently open at www.powerize.com.
About MessageMedia Inc.
MessageMedia (NASDAQ: MESG - news) is a leading provider of e-mail-based customer relationship management and direct marketing services. The Company offers a comprehensive suite of outsource messaging services for information delivery, e-commerce services, permission-based direct marketing and ongoing customer communications using industry standard Internet protocols. MessageMedia's customer portfolio includes clients from the financial services, publishing, direct marketing, retailing and electronic commerce industries. Clients include E*TRADE, Reader's Digest, GeoCities, Intuit, CMP Media, Yahoo!, Barclays Bank and Bertelsmann.
SOFTBANK and its affiliates own approximately 49% of the outstanding common stock of MessageMedia Inc. Pequot Capital Management, a Connecticut-based research-intensive investment firm with more than $5 billion in assets under management, is also a major investor in MessageMedia.
''Safe Harbor'' Statement Under the Private Securities Litigation Reform Act: With the exception of the historical information contained in this release, the matters described herein contain forward-looking statements that involve risk and uncertainties. These risk factors include, but are not limited to, the integration of a new senior management team, MessageMedia's limited operating history, the integration of recent acquisitions, risks associated with pending and future acquisitions, the anticipated fluctuations in operating results, the uncertain acceptance of new services being offered, and undeveloped and rapidly changing market and other factors detailed in MessageMedia's filings with the Securities and Exchange Commission, including its Annual Report on Form 10-K for the year ended December 31, 1998 and its most recent Quarterly Report on Form 10-Q. All companies and product names are trademarks of their respective owners. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. MessageMedia undertakes no obligation to release publicly the result of any revisions to these forward-looking statements that may be made to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.
MessageMedia Inc.
6060 Spine Road, Boulder, Colo. 80301
Phone: (303) 440-7550; Fax: (303) 440-0303;
www.messagemedia.com
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