Wednesday July 28, 11:20 am Eastern Time
Company Press Release
SOURCE: Deerbrook Publishing Group
Deerbrook E-Commerce Unit Signs Exclusive Deal With Go2Net; Artup.com to Reach Over One-Million Go2Net Users Per Month
Artup.com Acquires Exclusive Rights to Keyword 'Art'
SCOTTSDALE, Ariz., July 28 /PRNewswire/ -- Deerbrook Publishing Group (OTC Bulletin Board: DBPG - news) has announced that it has signed an exclusive deal with Go2Net's (Nasdaq: GNET - news) search engine properties. The deal includes premium placement throughout art related areas of the Go2Net's Metacrawler search engine. Artup.com and Go2Net also reached an agreement wherein Artup.com will be the exclusive art related site to advertise under the key word ''Art.''
''This agreement will allow artup.com to reach over a million Go2Net users per month, including every single user searching for information on art and art related subjects,'' said Keith Chesser, President and CEO of Deerbrook Publishing Group.
Earlier last week, Deerbrook also announced a long term marketing pact with Lycos, Inc. for its Internet Division artup.com. Artup.com will be featured throughout the Lycos Arts and Entertainment Channel, Shopping Channel, and Search Engine areas of the Lycos Site. The acquisitions will complement the artup.com Networks with inventory and larger distribution channels.
''These agreements are much more important then the typical banner advertisement buy. We are going to integrate our content and commerce properties directly into the search engines where it counts. When users look for something related to art we want them to see artup.com,'' said Keith Chesser.
For the first time sellers will have the opportunity to display their artwork in virtual galleries and be seen by potential buyers and collectors worldwide. The artists, galleries, dealers and wholesalers who register now will participate in the launch of the site and benefit from the introductory marketing that goes with it.
The vision for artup.com is an art community that puts art within the reach of everyone. To accomplish this, artup.com is creating a site that captures the thrill of the art auction, and the magic of the gallery, all in an approachable Internet storefront.
Artup.com will function as a reseller for the artists, galleries and individuals that display artwork on the site. Through the Internet's worldwide distribution capabilities, artup.com has the potential to bring together more buyers and sellers of art objects than ever before. This presents an excellent opportunity for cross marketing programs with strategic partners, and artup.com is seeking out companies offering complimentary products and services.
The parent of artup.com, Deerbrook Publishing, is a highly regarded publisher of quality limited edition prints. The company's established relationships within the art community would assist artup.com as it works to launch the site this summer and establish itself as a brand. Deerbrook Publishing, Inc. was incorporated in Colorado in March of 1997. The company's three subsidiaries are Signature Edition, Inc., an art publishing division, Cimarron Studio, Inc., a printing division, and Deerbrook Online, the art auction and retail division formerly known as Enterarts/Interarts, Inc.
This press release contains forward-looking information within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934, and is subject to the safe harbors created by those sections. These forward-looking statements include statements related to potential mergers and the effect of those mergers on the prospects of the company.
Actual results may differ materially due to a number of risks, including the uncertainty of completion of the contemplated transactions. This press release provides general information and should not be construed as an offer to sell securities. The material contained herein has been obtained from sources believed to be reliable, but is not complete and its accuracy cannot be guaranteed. This report is for informational purposes only and should not be construed as advice or meet the investment needs of any particular investor or designed to be the basis of any investment decisions.
For further information, contact Investor Relations, 602-437-8888, Fax: 602-437-2845 or email ir@artup.com.
Deerbrook Publishing and artup.com are trademarks of Deerbrook Publishing, Inc. Some of the product names mentioned herein are for identification purposes and may be trademarks or registered trademarks of their respective companies.
SOURCE: Deerbrook Publishing Group
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