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Technology Stocks : Sportsline (SPLN)
SPLN 2.0000.0%Jan 21 4:00 PM EST

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To: Bill France who wrote (815)7/28/1999 12:08:00 PM
From: bargainman  Read Replies (2) of 858
 
I don't think your observation about canine toilet habits is very helpful. The downgrades definitely took the spring out of SPLN's step. What doesn't make sense is the rationale offered by the analysts who downgraded it. As I understand it they didn't like the large margin of losses projected for next year, even though the overall revenue picture and share of market are expected to increase. We are talking about adding just a few million to the loss column per quarter. I don't get it. They act as though SPLN lives or dies next year because of the higher costs, which are clearly associated with the marketing efforts aimed at increasing share of market. They never addressed whether SPLN was on target with its business plan, which I believe would be answered in the positive. Anyway, the momentum players and nervous types bailed and here we are. It was a massive overreaction to a fairly mild downgrade. If you consult your Zack's you will see that the consensus on SPLN is still a "moderate buy," which should be even moreso with the 30 percent correction.
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