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Technology Stocks : IATV-ACTV Digital Convergence Software-HyperTV
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To: The Atheist who wrote (5735)7/29/1999 12:59:00 AM
From: Mike Fredericks  Read Replies (1) of 13157
 
Mike since you have soo much time why don't you listen in on the TVGIA CC?? Perhaps they can inform you of all that you don't know instead of your mindless guessing

Thanks for answering my question without resorting to your usual personal attacks.

It's clear that IATV will be used for some of their interactive advertising, and some is better than none. That was my major concern - if they were going with one interactive advertising solution, would they pick someone who could also handle the analog boxes. We really don't care who gets the analog deal so long as we get the digital and I suppose it looks that way.

My second question would not have been answered in the TVGIA conference call, which was how difficult is it to create an interactive advertisement - will it be reasonably easy to create an ad that works with IATV and then edit it a bit so it works with WINK's analog solution? It's both good and bad either way. If it takes alot of work then people will likely choose a single interactive platform, and we hope most people pick IATV. If it's easy, then a company can develop the same advertisement for everyone and there will be no advertiser loyalty to a specific product - they'll just make ads for everyone out there. IATV still gets $ of course... but anyway.

-Mike
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