Mindspring and TCTY news:
Thursday July 29, 8:00 am Eastern Time
Company Press Release
SOURCE: Talk City, Inc.
Mindspring Taps Talk City and OnNow to Deliver Online
Events Guide
OnNow Unveils Major Redesign and Reports Record
Growth
CAMPBELL, Calif., July 29 /PRNewswire/ -- Talk City,
Inc. (Nasdaq: TCTY - news), a leading provider of online
communities and interactive services, announced today that
it has teamed with MindSpring Enterprises, Inc. (Nasdaq:
MSPG - news), a leading national Internet service provider,
to provide customers with a comprehensive, easy-to-use
guide of online events. MindSpring's Web site (
mindspring.net ) now features a co-branded
version of Talk City's popular OnNow service, an
up-to-the-minute resource of more than 3,000 online events,
including Web concerts, newscasts, online educational
courses and celebrity chats.
``Finding inventive and useful services to enhance our
offering is key to our ability to please both new and existing
customers,'said Erika Jolly, vice president of consumer
products for MindSpring. ``We are confident our customers
will appreciate OnNow's unique service of providing timely
information about Web-based events.'
OnNow, which recently topped five million monthly
impressions from Web aficionados, allows users to browse
Internet-based events happening in real time, or search for
events up to two weeks in advance. A key feature of a recent
redesign alerts users to 'hot picks' the minute they reach the
site, so users don't have to look any further than the OnNow
home page to identify the most popular events. New
navigation features, including pull-down menus and
keyword search, simplify the process of exploring OnNow's
twelve topic categories, 54 sub-categories and more than
800 daily listings quickly. New features, such as ``Remind
Me' and ``Tell a Friend,' keep users informed of events that
they have identified as important, and provide a tool to
inform others.
``We are thrilled to be working together with MindSpring to
provide their members with one of the most up-to-date
online guide to events happening today, tomorrow and
beyond, across a wide variety of topics, from music to
sports to technology,' said Christopher Escher, vice
president of marketing at Talk City, Inc. ``The recent
rocket-like growth of OnNow is evidence of how the Web
and pop culture are converging.'
OnNow recently launched the ``Now You Know' Version
3.0 Sweepstakes. In the 2-in-1 trivia contest, contestants
answer pop culture trivia questions and questions about the
OnNow service to enter the Grand Prize sweepstakes, or
play the 'instant win' portion of the contest by clicking on the
stars hidden in OnNow's event listings. Prizes include gift
certificates for the instant win portion, and a grand prize of a
$10,000 Maui vacation.
About MindSpring
MindSpring Enterprises, Inc. is a leading Internet service
provider focused on delivering outstanding service and
support to its customers. By following its Core Values and
Beliefs, MindSpring is committed to doing an exceptional
job of serving its customers, its employees, its owners and
its community. MindSpring's dial-up subscribers can browse
the World Wide Web, send electronic mail, participate in
informative online chats and access over 20,000
newsgroups. MindSpring offers local Internet service in
more than 890 locations throughout the United States.
MindSpring also is a leading provider of Web Hosting and
domain registration services. To learn more about
MindSpring, visit the Web site ( mindspring.net
) or call 888-MSPRING.
About OnNow and Talk City, Inc.
OnNow is one of two Internet properties owned by Talk
City, Inc. -- the other being Internet community provider
Talk City ( talkcity.com ). OnNow is AN
Internet guide to online events that calendars over 3,000
events, such as Web concerts, newscasts, online educational
courses and celebrity chats. Talk City is a provider of online
communities and interactive services for businesses and
consumers. Talk City offers businesses a wide range of
services that help them develop and expand online
relationships with customers, suppliers and employees.
These services include designing fully integrated,
customized communities, producing online events,
conducting online market research and facilitating online
meetings. For consumers, Talk City operates a network of
online communities located at www.talkcity.com. The
network includes 20 topical categories, over 50 themed
communities, 50 co-branded network participant
communities and thousands of user-generated communities.
Some of the Talk City network participants include Cox
Interactive Media, The Hearst Corporation, the National
Broadcasting Company, Inc., WebTV Network,
Excite@Home and AT&T WorldNet.
SOURCE: Talk City, Inc. |
