I think this is BBI's weekness:
Reel.com's 'Movie Matching' Rated No. 1 in ZDNet/Creative Good's Top 10 Best Examples of E-Commerce
Site Voted 'Best Consumer Web Site' by VSDA (Video Software Dealers Association)
EMERYVILLE, Calif.--(BUSINESS WIRE)--July 29, 1999--Reel.com (http://www.reel.com; Nasdaq:HLYW - news), the leading online movie specialty store, today announced that their proprietary movie recommendation service called ''Movie Matching'' was selected as the best example of e-commerce in the inaugural ZDNet/Creative Good ''Top 10 Best Examples of E-commerce'' list.
Created by Reel.com's editorial staff of movie experts, ''Movie Matching'' allows a customer to enter the name of their favorite film into a search feature that delivers a list of similar films. For example, movie matches for ''Like Water for Chocolate'' would include ''Il Postino,'' ''Babette's Feast,'' ''Belle Epoque,'' and ''Big Night.''
This honor comes soon after Reel.com was voted the ''Best Consumer Web Site'' by the Video Software Dealers Association (VSDA) as part of their Home Entertainment Awards earlier this month. The VSDA is a not-for-profit international trade association for the home entertainment industry.
''We're thrilled that Reel.com is being recognized by industry experts as an outstanding shopping experience,'' comments Jeff Jordan, president of Reel.com. ''We believe that these accolades result from of our strong commitment to selection, price, quality, and movie information that informs and entertains.''
Movie matches are also presented to customers at the bottom of each movie overview page, which are created for a large number of films in Reel.com's catalog of over 100,000 VHS and 4,000 DVD titles. Overview pages include a ''Reel Snapshot,'' 30-word description that identifies who would like the movie and why; and a ''Movie at a Glance'' chart that scores the movie's basic elements such as level of suspense, violence, and action.
About Reel.com, Inc.
Reel.com (http://www.reel.com and AOL Keyword: REEL) is the leading Internet-based movie store offering over 100,000 VHS and 4,000 DVD titles for sale. Reel.com also features proprietary editorial content to inform and entertain customers and help them select movies. The staff of writers for the site includes film school graduates, video store veterans, screenwriters, and scores of other film experts.
Reel.com was named the ''Best Place to Buy Videos'' by Yahoo Internet Life magazine and one of the top ten e-commerce brands according to Opinion Research International. Reel.com is a subsidiary of Hollywood Entertainment, Corp. (Nasdaq:HLYW - news), dba Hollywood Video, the second largest video store chain in the United States, with over 1,336 stores in 42 states.
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Contact:
Reel.com
Pamela Coddington, 510/549-3333 ext. 221
pamelac@reel.com
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