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Strategies & Market Trends : Mr. Pink's Picks: selected event-driven value investments

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To: TRIIBoy who wrote (11121)8/3/1999 2:46:00 PM
From: SteveJerseyShore  Read Replies (1) of 18998
 
News today from your old friend IDTC
Nuestra Voz powers Que Pasa.
Brand new sight already has greed on it before
even going to major countries.

<<HACKENSACK, N.J.--(BUSINESS WIRE)--Aug. 3, 1999--IDT Corporation (NASDAQ: IDTC) today announced plans to expand advertising and promotional efforts for its Nuestra Voz(TM) Internet access service. Launched earlier this year, Nuestra Voz(TM) is a pre-paid, bilingual ISP serving the Hispanic community throughout the United States and Puerto Rico.

Upon successful completion of a test marketing campaign that generated significant interest in the Nuestra Voz(TM) product offerings, IDT plans to expand its marketing efforts to target media outlets in major Hispanic markets through television, radio, and internet-based advertising. IDT has forged a marketing alliance with Telemundo, a major Hispanic media group with television broadcast outlets throughout the United States and Puerto Rico, which enjoys the second largest Spanish-language broadcast market share. Television commercials promoting Nuestra Voz(TM) will begin airing on Telemundo stations in major Hispanic markets nationwide today.

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