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Thursday August 5, 7:29 am Eastern Time
Company Press Release
SOURCE: ObjectSoft Corporation
ObjectSoft Signs Fourth Largest Video Chain to FastTake FastTake Usage up 148% Paramount's 'Rugrats' Is Most Requested Video Title
HACKENSACK, N.J., Aug. 5 /PRNewswire/ -- ObjectSoft (Nasdaq: OSFT - news) today announced that it has signed an agreement to deliver five of its FastTake video kiosks to Video City, Inc. (OTC Bulletin Board: VDCT - news), the Nation's fourth largest video retailer.
Torrance, CA based Video City has agreed to place the units in markets the chain operates in around the country including Bakersfield, CA and Minneapolis, MN. Additional kiosks will be deployed based on the results of a three-month test period.
''With the addition of Video City, we now have four of the Nation's five largest video retailers on board for the FastTake kiosk,'' said David E. Y. Sarna, ObjectSoft's chairman and co-CEO. ''We couldn't be more pleased with the speed of acceptance it has made in the marketplace.''
In additional news, ObjectSoft announced that the FastTake kiosks currently installed in retail locations across the country received 169,043 page views during the month of June, an increase of 148% from the 68,108 page views in May following a 127% gain compared with April. Total usage is 266,829 page views since March. When all 100 manufactured units have been installed, usage is expected to exceed 500,000 page views per month, based on current usage patterns, indicating continued heavy usage.
In June, Viacom's (NYSE: VIA - news) Paramount Home Video's ''Rugrats: The Movie'' was the most requested title on FastTake, receiving 944 selections and knocking last month's favorite, Fox's ''A Cool Dry Place.'' ''A Bug's Life,'' a Walt Disney Home Video release, was second with 607 requests, while ''101 Dalmatians,'' also a Walt Disney Home Video release, received 480 selections, securing third place in the June rankings.
Rounding out the top ten were:
The Borrowers - PolyGram Video - 4th place
Babe: Pig in the City - Universal - 5th place
Barney: What A World We Share - Lyrick - 6th place
Austin Powers - New Line Home Video - 7th place
Varsity Blues - Paramount Home Video - 8th place
Birdy The Mighty: Final Force - Central Park Media - 9th place
In Dreams - PolyGram Video - 10th place
Sample comments from FastTake's users include:
''It was really great. I loved it!!!''
''It's a good way to find your favorite movies.''
''It was really fun. It gave me a chance to see a small part of a movie,
to see if I would like it.''
''I think that this is an easy way of finding movies that I like. It also lets you see clips from it. I think it's great.''
''The FastTake is great for kids to use.''
''We are finding more and more repeat customers coming back to FastTake to find their video needs,'' said George J. Febish, ObjectSoft's President and co-CEO. ''For June, field data revealed that 38% of the top 50 titles requested were catalog titles, emphasizing FastTake's power in moving the backlist, the most profitable sector for video retailers.''
ObjectSoft Corporation will continue issuing monthly kiosk installation and usage reports at its website at www.Objectsoft.net throughout 1999.
Founded in 1990, ObjectSoft Corporation delivers value-added information and service solutions through interactive kiosks with custom enclosures, under the brand names FastTake(TM) and SmartSign(TM). Installation and field service are provided by IBM Corporation.
FastTake video kiosks allow consumers to preview 500 movie trailers, search up to 7,500 titles, and will soon be able to receive drop shipment to the home or workplace through e-commerce and online transaction capabilities. Software provides retailers with monthly updates to the database, advertising opportunities, point-of-purchase promotions, demographic targeting and studio/retailer cross promotion. ObjectSoft Corp. is a publicly held company listed on the Nasdaq.
For more information on ObjectSoft Corp., visit their website at www.Objectsoft.net.
This press release contains certain forward-looking statements concerning ObjectSoft Corporation, which are subject to a number of known and unknown risks that could cause actual results, performance and achievements to differ materially from those described or implied in the forward-looking statements. Among such risks are those discussed in the Company's Registration Statements on Form SB-2 and Form SB-3, its Quarterly Reports on Form 10-QSB and Annual Reports on form 10-KSB and include, but are not limited to, limited operating history, recent establishment of new business divisions, dependence on new and untested product, risks related to technological factors and potential manufacturing difficulties.
SOURCE: ObjectSoft Corporation |
