Soup,
Yes, but is it a "WIN"-tel machine?...Actually, and purists please don't have a knee jerk reaction because these are difficult times for AAPL, I think becoming a distributer of wintel machines with an Apple logo would be a home run! Dell, Gateway, Packard Bell, and others haven't done so badly with the concept.
Apple can add much value with their outstanding innovation to such a concept. They can become a driving force in shaping the direction of these machines, in addition to building on their market share in the areas where they already dominate.
They already have a trusted recognizable national brand, and are an icon in computing. So why not jump in and sell Win Tels? And do it in a very big way? So what if Bill G. makes money on it? Anyways, in a crazy kind of way, I think that selling Wintel machines and becoming a driving force in software is a way for Apple to become an extremely formidable and dominant company in desktop computing once again. |