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Microcap & Penny Stocks : EYPI: Endless Youth - Successful Infomercial Marketing

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To: Patrick Lauder who wrote (54)8/13/1999 4:08:00 PM
From: Cytotekk   of 66
 
Patrick, I called EYPI yesterday. I got some very interesting information from the company president, who I find very enjoyable to speak with.

Mr. Wallach said that the e-commerce web site is coming along very nicely. It will have a tremendous amount of beneficial information and product offerings on it. Endless Youth.com will have Medical and Cosmetic experts who will provide contributing articles to the site and will be able to answer questions. The EYPI products will be offered in at least two separate categories: 1. Health 2. Skin Care

There will be many "condition specific" products which can be used in a convenient, simple to use "packet" of supplements, (I like this, I use daily vitamin packs now), or a consumer can order individual products if they want. There will be help areas guiding the consumer to the best products for their needs. The supplements will be very effective "high potency" products.

The skin care area will cover around 7 or more categories of skin care problems.......the site will be interactive...very nice....at the end of the site interaction with the Le Solution Derma System customer, the appropriate skin care system will be selected for them. I really like this approach, the interactive nature of the e-commerce site in both areas will help to ensure client satisfaction and Endless Youth brand loyalty.

Mr. Wallach is intent upon establishing strong brand recognition of all of his products. He says the skin care product works!, and EYPI will be having product endorsements from well known people who have used their products.

The infomercial is finished except for some minor final animation work. It will be media tested in September....I was given no exact date for roll out of the infomercial.

Mr. Wallach sees a great future for EYPI and so do I. I will be accumulating while I can....Rejuvination products will be very big business soon.

Cy in Orlando

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