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Technology Stocks : Cyberian Outpost (Symbol: COOL)
COOL 0.103+10.6%Sep 5 5:00 PM EST

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To: linsol who wrote (1670)8/17/1999 4:47:00 PM
From: KS   of 1932
 
Tuesday August 17, 3:07 pm Eastern Time

Company Press Release

SOURCE: Webstakes.com

Webstakes.com Rolls Out Promotion to Increase Web Site 'Stickiness' for Outpost.com

NEW YORK, Aug. 17 /PRNewswire/ -- Webstakes.com (http://www.webstakes.com), a leading online sweepstakes
promotions company, today announced a new online Private Label promotion for the online retailer Outpost.com. Under the terms of the agreement, Webstakes.com will help create, design, and maintain a custom Private Label promotion for Outpost.com.

The ''Get There From Here...'' promotion will run on both www.webstakes.com and outpost.com for one month.
The collaborative Private Label promotion will be hosted and powered by Webstakes.com, but will maintain the look and feel of the Outpost.com site. Webstakes.com's sponsorship package for Outpost.com includes banner advertisements for ''Get There From Here...'' on the Webstakes.com homepage, in addition to featuring the promotion in its weekly newsletter sent out to over 600,000 Webstakes.com members who have opted-in to receive the timely offers. Webstakes.com's ''Get There From Here...'' is designed to increase Web site traffic for Outpost.com.

''We are setting the standards for superior online shopping,'' says Edee Wollin, Executive Director of Marketing Communications at Outpost.com. ''This promotion is another channel to exemplify our continued focus on the customer. Not only is it an effective acquisition tool, but it allows us to reward our customers.''

One grand prize winner will receive a choice of five vacation packages including a trip for two to Australia, golfing in Scotland, a Colorado wilderness journey, a trip to Las Vegas, or enrollment in a high performance driving school. Four second prize winners will receive shopping sprees at Outpost.com valued at $2000. Twenty third prize winners will each receive a year's worth of high speed Internet access. In addition, one hundred fourth prize winners will receive Outpost.com hats and t-shirts.

About Outpost.com

A leader in global e-commerce since 1995, Cyberian Outpost, Inc. (Nasdaq: COOL - news) operates an Internet only superstore for computer related products from its Web site Outpost.com (www.outpost.com) 24 hours a day, seven days a week. Outpost.com provides consumers and small businesses with superior selection, renowned customer service, quick, easy search capabilities, and product information on over 160,000 competitively priced hardware, software and accessory products. As part of its TruePrice policy, Outpost.com offers free overnight shipping to all U.S. customers and provides international consumers with reasonably priced shipping alternatives. The company's auction site, OutpostAuctions (www.outpostauctions.com) allows customers to bid on a selection of computer products.

About Webstakes.com

Founded in 1996 in New York City, Webstakes.com is a leader in online sweepstakes promotions. Webstakes.com has
created promotions for companies including CBS Sportsline, Citibank, CDW, Disney, iMall, MapQuest.com, PC World and
ShopNow.com. Webstakes.com has over 70 full-time employees with offices in New York City and San Francisco. A
member of TRUSTe and co-sponsor of SmartParent.com, Webstakes.com is a leading proponent of responsible Internet
marketing and consumer privacy.

SOURCE: Webstakes.com
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