Maybe this can rescue PETM from its stupor:
Wednesday August 18, 6:32 am Eastern Time
Company Press Release
PETsMART.com to be an Anchor in Pet Departments of Shop @ AOL
Merchant Offers Internet's Largest Selection of Pet Supplies and Services
PASADENA, Calif.--(BUSINESS WIRE)--Aug. 18, 1999--PETsMART.com, the premier one-stop site for pet care needs and supplies, today announced an agreement with America Online (AOL), the world's leading interactive service, to sell pet food and merchandise through Shop @ AOL, America Online's new online shopping destination. As part of the agreement, PETsMART.com will receive anchor positions in the Pet Supplies and Pet Accessories departments.
PETsMART.com is the successful collaboration between two industry powerhouses, PETsMART, Inc. (Nasdaq:PETM - news), a leading retailer of pet food, supplies and services, and idealab!, the nation's leading Internet incubator of such companies as eToys and GoTo.com.
PETsMART.com will be part of the Web's largest shopping destination when it premiers on the AOL shopping channel, featuring the greatest selection of merchandise at the Internet's lowest prices. More than just a superior shopping destination, PETsMART.com delivers compelling and informative content, as well as advice from pet industry experts, such as the ``Ask the Vet' section. Entertaining, too, PETsMART.com features articles on a variety of relevant topics for today's pet owner ranging from ``Seven Weird Things Your Pet Does and Why,' explaining why they turn in circles before nap time, to ``The Medicine Chest,' a guide to medicating your pet for minor ailments such as aches and pains or upset tummy.
``With over 17 million members and established leadership in cyberspace, AOL is clearly a powerful partner for PETsMART.com, enabling us to further expand our brand,' said Tom McGovern, PETsMART.com CEO and president. ``Our agreement with AOL demonstrates our ongoing commitment to become the ultimate online provider of pet supplies and information for pet owners and lovers.'
``AOL's mission is to provide our members with top brands and quality products using the convenience of the Internet,' said Greg Shove, AOL Vice President for Interactive Marketing. ``With PETsMART's long-standing reputation for quality and customer service, we're delighted that PETsMART.com has joined us as an anchor tenant.' |
