August 23, 1999 05:18
Volpe Brown Whelan & Company Announces Investment Opinion on Talk City, Inc.
SAN FRANCISCO--(BUSINESS WIRE)--Aug. 23, 1999--
Volpe Brown Whelan & Company Initiates Coverage of TALK CITY, Inc. With a 'BUY' Rating
The following is being issued by Volpe Brown Whelan & Company (VBW), a member of the National Association
of Securities Dealers, CRD number 18329:
VBW's Consumer Internet Analyst Derek Brown today initiated coverage of Talk City, Inc. (Nasdaq:TCTY) with a
BUY rating. Talk City is a leading provider of online communities and interactive services for businesses and
consumers. It enables businesses to develop and expand relationships with customers, suppliers, and employees,
and helps individuals connect with like-minded people worldwide.
"With more than 3.0 million registered users, 1.5 million personal home pages, and as many as 21,400 peak
simultaneous users, Talk City is rapidly approaching critical mass and now offers one of the largest Internet
communities," said Brown. "Business services represent a critical component and key differentiator of Talk City's
strategy. Leveraging its existing infrastructure, user base and programming expertise, the company provides
businesses with Internet community-based marketing, sales and support solutions, including online event hosting,
market research, focus groups, meetings and customized communities. These services have been utilized by
Kemper, Sears, Starbucks, Levi's, J. Walter Thompson, Mattel and others."
"In stark contrast to many of its competitors, Talk City offers businesses and consumers a 'clean, well-lighted'
environment. Leveraging a staff of trained advisors and a network of more than 2,000 community leaders and
moderators, the company presents a family-oriented, welcoming and friendly destination," said Brown.
Clients interested in receiving more information should contact their Volpe Brown Whelan & Company salesperson
at 415/274-4400. |
