from IBD today -
Speedy Wireless Web Access: More Than Just A Pipe Dream
Date: 8/27/99 Author: Susan Breidenbach
If you can't get the high-speed Internet access you want from your telephone wires or TV cables, take heart: A new generation of microwave wireless services can deliver the same kind of performance.
Wireless Internet access isn't new. For years, various services have trickled information at sub-modem speeds to personal digital assistants and laptops equipped with bulky adapters. Subscribers were committed cybernauts who sacrificed performance for mobility.
But the new wireless services can outperform wire-based connections such as digital subscriber line and cable modems. The latter are trying to retrofit an existing wired network that can't always accommodate higher speeds and don't always provide connections where you want them.
''One of the advantages the wireless providers will have is more ownership. They are doing the last mile themselves,'' said Eric Rasmussen, an industry analyst with TeleChoice Inc., a market-research firm based in Owasso, Okla. ''The ability to handle installations and upgrades very quickly is a huge advantage.''
The most noteworthy is San Jose, Calif.-based start-up Soho Wireless, a division of Network System Technologies Inc. Soho Wireless is using this free medium to beam the Internet to Silicon Valley, but plans to expand.
Baton Rouge, La.-based Usurf America Inc. has begun pilot installations of a wireless system to business customers in the New Mexico towns of Los Alamos and Santa Fe.
MobileStar Network Corp. , a Richardson, Texas-based start-up, is deploying a nationwide network for business travelers to use in hotels and frequent-flyer lounges. Users pay a $39 monthly membership fee plus use charges.
Soho Wireless charges $49 to $189 per month, depending on the number and types of computers, and equipment rental is another $23 to $39. Soho Wireless has placed microwave antennae in small businesses in downtown San Jose and nearby Palo Alto with Internet access at speeds of up to 2 megabits per second - 60 times faster than the typical dial-up modem.
Individual laptops communicate with the Soho Wireless network through a tiny antenna that protrudes less than an inch from the end of a credit-card-size adapter. An external version of the antenna plugs into desktop PCs, and a multiuser model can be shared by computers attached to a local-area network. MobileStar is using the same technology as Soho.
''Big files come down without a problem, and the speed is incredible,'' says Gene Blakeslee, chief financial officer of San Jose National Bank. He likes the mobility, which lets him move around the office or even go outside.
Based on a radio frequency standard, the gear is being produced by manufacturers such as Lucent Technologies Inc., Aironet Wireless Communications Inc. and Nokia Corp.
The Book Cafe in Campbell, Calif., hooked up with Soho Wireless a year ago, after an abortive effort to use digital subscriber. The bookstore and print shop wanted to shorten the download time for clip art and print jobs. The wireless solution also seemed ideal for a new business service: PCs rented out by the hour.
''We were told we could get 384-kilobit (digital subscriber), but it turned out we were too far from the switch and only got 144-kilobit,'' said Tim Reiling, The Book Cafe's owner. ''And the (digital subscriber) was down several times in the two months we had it.''
Soho Wireless, then one of Reiling's customers, stepped in and made The Book Cafe its first subscriber.
''They had no idea what to charge, so they asked what we were paying for (digital subscriber),'' Reiling said. ''(They) quoted half -$150.''
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