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To: Urlman who wrote (1255)9/9/1999 3:35:00 AM
From: Dave Drake   of 1260
 

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RadioTower.com Announces New Product - AudioAds
Wednesday, September 8, 1999 09:08 AM Mail this article to a friend

RED BANK, N.J.--(BUSINESS WIRE)--Sept. 8, 1999--RadioTower.com Inc. is pleased to announce a joint venture with Pronet Enterprises Ltd. to launch AudioAds (tm) in September 1999. AudioAds (tm) is a service which allows businesses to quickly and easily add professional audio messages to their web site. The turn-key solution will be initially targeted to the over 1,500,000 Pronet member company sites that currently don't have audio - a large untapped market.
For a one-time fee, visitors will be able to order a custom 10-30 second audio message online. Each audio ad will then be professionally recorded using state of the art facilities and experienced voice talent, then delivered to the client. The audio message will begin playing automatically as soon as a user visits the clients site - no plugin required!

Paul Valkama, the founder of RadioTower.com states, "Currently less than 2% of all web sites use audio. AudioAds will allow web site owners to use the power of sound to effectively deliver their message to their audience - 10 seconds of audio is better than 10 pages of text. With ProNet's marketing reach and expertise, we can reach a substantial market for small-to-medium size businesses that want a better site without spending a fortune."

"Our strategic vision is to provide complete online international business services for small to medium sized companies. AudioAds fits nicely into our model as an effective web site service that will deliver results for our members," said Kevin Dennehy, Director of Business Development at Pronet. "With RadioTower's knowledge of the Internet audio industry, we can deliver solutions to our members that can dramatically improve the effectiveness of their online business."

Furthermore, RadioTower.com announces the resignation of Anthony England as President of the Company. He will be replaced by Allan Brown, effectively immediately. Mr. Brown was previously a director in the Company and is a fifth level Certified General Accountant and belongs to the Certified General Accountant's Association of Canada. He is knowledgeable in all aspects of corporate finance, having overseen deals that range up to $32 million (USD).

RadioTower.com Inc. (trading symbol: RTOW) is a free online directory of radio stations that webcast on the Internet. RadioTower makes it easy to tune in and listen to over 1,000 radio stations from more than 80 countries in dozens of genres (top 40, news, alternative, rock, sports etc.). Revenue is derived from the sale of onsite advertising, affiliated e-commerce products such as CD's, video's, books, and business-to-business audio services.

Established in 1994, Pronet (http://pronet.ca) is the Internet's largest "Global Business Centre" of choice for millions of businesses and individuals worldwide each month. Pronet's search technology provides the user access to the products, services and capabilities of more than 1.5 million member companies from over 150 countries.

ON BEHALF OF THE BOARD OF DIRECTORS

Paul Valkama

Founder, Director

This release contains forward-looking statements. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those anticipated in the forward looking statements. Readers should not place undue reliance on the forward-looking statements, which reflect the management's view only as of the date hereof. RadioTower.com undertakes no obligations to publicly revise these forward-looking statements to reflect subsequent events or circumstances.

CONTACT: RadioTower.com
Paul Valkama, 604/605-1357

Quote for referenced ticker symbols: RTOW

© 1999, Business Wire


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