SFLK, American Express Selects Softlink's eMail inChorus for Corporate Sales
and Marketing Programs...
SANTA CLARA, Calif., Sep 15, 1999 (BUSINESS WIRE) -- Softlink, Inc.
(OTC BB:SFLK), the leader in multimedia email technology, today
announced that the corporate services group of American Express(R) has
selected eMail inChorus(TM) as their software solution to compose
dramatic multimedia email messages. Understanding the impact of
multimedia email, the corporate services group of American Express has
purchased eMail inChorus to raise the effectiveness of their online
marketing and sales campaigns.
"Softlink has brought multimedia email to the corporate market with
eMail inChorus, a sophisticated software for composing multimedia-rich
email," said William Yuan, CEO of Softlink. "American Express is taking
advantage of eMail inChorus' ability to enhance their sales and
marketing campaigns."
eMail inChorus produces multimedia email messages with visual and audio
enhancements. Synchronizing graphics, animation, as well as voice
annotations, messages are composed with an easy-to-use interface.
Reduced in size with Softlink's advanced compression technology, any
customer of American Express can receive eMail inChorus messages.
About American Express Company
American Express is a diversified worldwide travel, financial and
network services company founded in 1850. It is a world leader in
charge and credit cards, Travelers Cheques, travel, financial planning,
investment products, insurance and international banking.
About Softlink, Inc.
Founded in 1996, Softlink, Inc. is an innovator in multimedia-based
Internet communications. Using proprietary compression and composition
technology, Softlink's eMail inChorus and eMail VOICELink products
revolutionize conventional text-based email with voice, graphics,
pictures, animation, and live annotation. The company is publicly
traded, OTCBB:SFLK, and maintains headquarters in Santa Clara, CA. For
more information visit the company web site at www.inChorus.com. For
Investor Relations, please contact Gerard Damaro at 561-367-0363.
Note to Editors: eMail inChorus and eMail VOICELink are trademarks of
Softlink, Inc. All other trademarks are the property of their
respective owners and are acknowledged.
Information contained in this press release contains "forward-looking
statements" which can be identified by the use of forward-looking
terminology. Various risk factors could cause actual results to vary
materially from the future results covered in such forward-looking
statements, including "competition, the management of our growth and
the ability to deliver new products to market on time." Such
forward-looking statements are subject to other risks and
uncertainties.
Copyright (C) 1999 Business Wire. All rights reserved.
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CONTACT: Softlink, Inc., Santa Clara
Lauren deVries, 408/496-6668
ldevries@inChorus.com
WEB PAGE: businesswire.com
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