Rambus (RMBS) - Eagle or Penguin Message Board

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Technology Stocks : Rambus (RMBS) - Eagle or Penguin

RMBS 105.01

-5.1%

3:59 PM EST

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To: Dave B who wrote (29685)	9/16/1999 11:10:00 AM
From: pompsander	Read Replies (2) of 93625

Dave, your point on the lack of DDR ads is important: I know many on the thread downplay the importance of marketing and customr perception, but Dave and I don't. It is critical for any product to have both an identity and a patron to sponsor it. Rambus certainly has the second and is working, I believe, on the firts. (We will see more on this point in a few days). DDR may be a fabulous technology, but right now no one is stepping up to be its patron. Until that happens, perception of it, and even support from IT managers who are only peripherally knowledgable about competing memory technologies, will be affected negatively.

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