Rehash of Brazil announcement, nice phone prices comment:
Jeff Vayda
September 20, 1999 Wall Street Interactive
Globalstar To Invest $180M In Brazil By End 2000
RIO DE JANEIRO -- The U.S.-based worldwide satellite telecommunications company Globalstar Telecommunications will invest $180 million in Brazil by the end of next year, the company's global president Tony Navarro said Monday.
Speaking at a press conference here ahead of the worldwide launch early next month of the company's global mobile phone system, Navarro said Brazil is a key market.
"Along with India, China and Russia, we see Brazil as one of the major growing markets," Navarro said, noting that worldwide investments by the end of next year will total around $4 billion.
Navarro said the entire system will likely be operational by the middle of next year, and that he hopes for up to 200,000 subscribers in Brazil by the end of 2000.
The system is especially aimed at users in the agribusiness, mining, and oil sectors, and other areas not covered by conventional fixed line or cellular telephone networks.
Navarro, the company's global president, expressed confidence Globalstar won't repeat the mistakes made by main competitor Iridium, which is now in receivership.
"Iridium made several mistakes, not least of which was the price of the handset itself," Navarro said, noting that the Globalstar aparatus currently has an average wholesale price of between $880 and $1,250, and this after only 300,000 units have been produced. "We expect this (price) to come down to around $700 once manufacturers increase production lines."
Navarro added that Globalstar will charge around $1-$2 per minute on all calls all around the world, while Iridium charged as much as $8 per minute.
Navarro also pointed out that unlike its former competitor, Globalstar will fully complete a thorough test period, which was initiated in April last year.
"Also, Iridium felt the bulk of Iridium handsets would speak to other Iridium handsets, but we feel the main market is home-office to mobile and vice-versa," Navarro said, explaining that as well as users in remote geographical areas, Globalstar will also be specifically targeting the international business and diplomatic communities.
In addition, Navarro highlighted Globalstar's commitment to using local infrastructure and PTT networks.
"Iridium was essentially a bypass network bypassing local infrastructure, whereas we will bring our satellites to these (remote) areas, creating more jobs," Navarro said.
Pedro Maissonave, president of the local subsidiary Globalstar do Brasil, said the company had already signed two contracts with Brazilian cellular-service providers.
"We have reached agreements with Ceterp and Sercomtel, and have several others in advanced stages," Maissonave said, adding that further developments could be announced within "the next few days."
Maissonave, president of the local subsidiary Globalstar do Brasil, said the price of Globalstar handsets in Brazil will be between 2,500 and 3,000 reals ($1=BRR1.8745), which will include initial subscription fees. But he stressed this price will likely come down as the company finds its feet in its "niche markets".
"Globalstar will closely follow all market trends, and we'll be very competitive," Maissonave said, adding, however, that the company isn't interested in competing in the roaming cellular phone market.
Maissonave said Globalstar do Brasil hopes local cellular operators will form its main distribution channel, and that it will open its first of three land-based receiver and transmission terminals - known as 'gateways' - early next year.
Major shareholders in Globalstar include Loral Space & Communications Ltd., a division of the Daimler-Chrysler Aerospace AG group called DASA, and telecommunications group Qualcomm (QCOM).
The Globalstar chief said that in addition to the above groups, there are "several other major telecommunications companies that participate and advise on Globalstar operations."
When questioned on Globalstar's financial soundness, Navarro said the company is "fully funded and has sufficient funds to go into service right now."
"Funds have come from various financial markets, with the most recent being a $400 million to $500 million transaction from Bank of America, which shows the level of confidence in Globalstar," Navarro said.
-By Jamie McGeever (5521) 580-9394; jmcgeever@ap.org |