Re: a LOT LESS than a Billion Dollars !...
Rambus investment includes indirect costs as well. Designing, engineering, producing, testing, and marketing of rambus chipsets and motherboards - well, maybe not testing :-) must have cost several hundred million, at a minimum. Added to the direct investments of $400 million to Micron and $100 million to Samsung, and the many less public (though much smaller) "encouragement" payments that have been rumoured to have been made to Gateway, Dell, etc. to go with rambus, I think that the minimum is $1Billion.
Intel ran a wide ranging, successful, but expensive campaign to get the industry to rapidly adopt this technology.
Dan |
