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Non-Tech : The North Face (TNFI)
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To: M. Robins who wrote (218)9/30/1999 2:57:00 PM
From: peter stock  Read Replies (1) of 236
 
John Mittendorf joins XDOGS.COM as Director of Design.
This is the same Mittendorf that sold his company,A-5 to The North Face in 1997. His products really helped TNFI in 97 and 98. It looks like SNOW will rival Patagonia and North Face. I wouldn't give up on TNFI, but, there is certainly more opportunity with a Berghaus line. I'd pick up SNOW at 2 3/4 over TNFI at $6 now. We'll see.
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