Oriole U.S. subsidiary introduces MyMart.net
Oriole Systems Inc OOL
Shares issued 20,740,597 Sep 29 close $0.27
Thu 30 Sept 99 News Release
Mr. Frank Stama reports
Oriole Systems' wholly owned U.S. subsidiary, OrioleSystems.com, will be
the world pioneer in introducing the first interactive e-commerce software
that allows the user to interactively mix, match and view products on the
company's Web site at MyMart.net. This will be accomplished via a licensing
agreement with ematchcorp.com and will be introduced beginning Oct. 5,
1999.
ematch Server enables the MyMart.net customer to interactively mix, match
and view jewellery, apparel and other products offered on the Web site on a
real model. For example, the customer will be able to choose a pair of
earrings and a necklace and place them on the model to determine how they
will look together. The software also has the ability to track customer
preferences and purchasing patterns. ematch Server was developed with
sophisticated object technology and JAVA and runs on NT and UNIX.
Frank Stama, chief executive officer of OrioleSystems.com Inc., said this
exciting new technology could help revolutionize Internet marketing because
it enhances customer understanding of how the product will look in actual
use. He noted that as Mymart.net will be the first Web site to offer this
unique shopping experience, the company expects that it will attract many
new hits to the MyMart.net site. Mr. Stama added that the capabilities of
the new software combined with the convenience of Internet purchasing will
create unprecedented flexibility for the MyMart.net customer.
Joe Nardi, president of ematchcorp.com, said that he is pleased to partner
with OrioleSystems.com in the deployment of the ematch Server product.
Oriole's solid background and product mix offered on the company's
e-commerce site make them the ideal partners, he added.
ematchcorp.com develops software that is used to create e-tailing programs
for clients whose sales process is dependent on customers mixing, matching
and viewing product options before they purchase. Applications developed
with ematch Server reduce costs substantially by eliminating the expense of
providing samples or traditional catalogues. It does this by creating a
digital catalogue that is interactive, easy to use and available 24 hours a
day.
Applications developed with ematchcorp.com's software enhance brand
recognition and product awareness and are equally effective for both
business-to-business and business-to-consumer e-tailing systems. ematch
Server enables clients to market their products inexpensively, enhance
customer relationships and transact business efficiently over electronic
networks. The company's proprietary software will be a significant force in
creating highly functional and effective interactive e-tailing applications
for the rapidly growing Internet business-to-business and
business-to-consumer markets. |
