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Strategies & Market Trends : The Thread Formerly Known as No Rest For The Wicked

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To: kathyh who wrote (63894)10/4/1999 9:37:00 AM
From: Moosie  Read Replies (1) of 90042
 
Good Morning kathy

Coms news

Company Reduces Prices On Full Line of
Connected Organizers, Lowers Entry-Level Palm(TM)
IIIe Organizer to $179 and Introduces Accessory Pack

Palm Computing, Inc., a 3Com company (Nasdaq:COMS), today
announced immediate U.S. availability of two new limited edition
connected organizers for the holiday season, the Palm Vx(TM) Special
Edition and Palm IIIe(TM) Special Edition products. 3Com also reduced
estimated street prices on the full line of award-winning Palm
Computing(R) organizers and introduced a set of brightly-colored
translucent flip covers for the Palm III(TM) organizer family
products.
The Palm Vx Special Edition organizer is new addition to the
company's popular slim-line Palm V(TM) family with extra memory,
making it ideal for power users who work with data-intensive
applications or require access to large reference databases. The Palm
IIIe Special Edition organizer is a clear-case version of the Palm
IIIe product for students, families and entry-level users.
"As 3Com leads the growing proliferation of handheld organizers
among consumer and enterprise users, we recognize that certain groups
of customers seek specific features for a particular use," said Byron
Connell, vice president of marketing for Palm Computing. "These
special edition products are designed for the particular needs of
important market segments such as power users and students or families
who use Palm products as lifestyle organizers. Together with today's
national rollout of the highly-anticipated Palm VII product, our
expanded Fall lineup of Palm organizers offers a solution for
everyone."

Palm Vx Special Edition

The Palm Vx Special Edition organizer has an estimated street
price of $449 and is available today in the U.S. only through selected
retailers as part of the special holiday-season offering. A
high-performance addition to the Palm V product family, the Palm Vx
Special Edition organizer includes 8 MB of memory, making it ideal for
professionals for whom ultra-portability is critical, such as doctors
or field workers using data-intensive applications or large reference
libraries. In addition, the Palm Vx organizer features faster
HotSync(R) synchronization speed and allows users to synchronize their
data between the product's infrared port and the infrared port from
their desktop or laptop PC.

Palm IIIe Special Edition and Palm Colour Shades Flip Covers

With an estimated street price of $179 and featuring a
translucent, clear case, the Palm IIIe Special Edition organizer is a
fun and affordable organizer, designed to have broad appeal to
students and other style- and price-conscious consumers. The product's
clear plastic casing allows viewing of the inside of the device while
providing the same features of the Palm IIIe organizer, which
premiered this summer as the Palm III family's entry-level, consumer
product.
In conjunction with this offering, 3Com has introduced a new
accessory kit that includes three Palm III organizer family flip
covers, in translucent lime, blue and aqua, plus three black stylii.
Called the Palm Colour Shades kit, this accessory package is available
for $12.95. The Palm IIIe Special Edition organizer and the Palm
Colour Shades accessory pack are available through selected retailers
as part of the special holiday-season offering.

Price Reductions: Palm Computing Family of Organizers

3Com today reduced prices for the full line of Palm Computing
organizers. The street price of the Palm V product is now expected to
be $369, down from its introduction price of $449. The Palm IIIx(TM)
product price was reduced to $299, down from $369, and the Palm IIIe
product was reduced to $179, down from $229.
In a separate release, 3Com today announced broad U.S.
availability of the highly-anticipated Palm VII(TM) organizer, which
has been reduced to a nationwide introductory price of $499, down from
$599 at the product's regional rollout in the New York metropolitan
tri-state area last May. For more details on Palm Computing platform
product availability, please visit www.palm.com.
"Our goal is to make handheld computing ubiquitous," added
Connell. "To do that, we know we need to continue to delight our
customers, offering products with the right features at a very
competitive prices."
More than 18,000 third-party developers have signed up to create
hardware and software add-ons for the more than 4 million users of
Palm Computing platform products. 3Com's Palm Computing products
currently hold a 73 percent share of the personal companion market in
the U.S., according to International Data Corp. (May, 1999).

About 3Com

With over 300 million customers worldwide, 3Com Corporation
connects more people to information in more ways than any other
networking company. 3Com delivers innovative information access
products, and residential connectivity and network system solutions to
customers including enterprises, small businesses, carriers and
network service providers. 3Com - More connected.(TM) For further
information, visit 3Com's World Wide Web site at 3com.com
or the press site at 3com.com.

Note To Editors: 3Com, HotSync, Palm OS and Palm Computing are
registered trademarks, and Palm, Palm III, Palm IIIe, Palm IIIx, Palm
V, Palm Vx, Palm VII, and More connected are trademarks of 3Com
Corporation or its subsidiaries. All other company and product names
may be trademarks of the respective companies with which they are
associated.

--30--mtl/sf* sdf/sf

CONTACT: A&R Partners for 3Com Corporation
Kristen Garrigus, 650/298-3932
kgarrigus@arpartners.com
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