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Technology Stocks : C-Cube
CUBE 35.33-2.0%10:55 AM EST

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To: Andy Chen who wrote (654)6/4/1996 10:56:00 PM
From: Stoctrash   of 50808
 
FYI:
ADI video-compression IC ignores MPEG

By Junko Yoshida

NORWOOD, Mass. -- Analog Devices Inc. (ADI), a late entrant to the video-compression IC market, deliberately chose not to go
after an already crowded video-decoder IC business using the international standards-based MPEG. Instead, the company decided
to pursue a PC video-capture and editing market with a compression chip optimized for non-standard, wavelet-based compression
technology.

Today, more than 20 companies are competing in the growing MPEG-based video-decoder market, vying for design-wins in a
variety of consumer electronics products such as PCs, video CD players, digital satellite decoder set-tops and digital-video-disk
systems.

ADI's dedicated silicon, designated ADV601, implements an exotic wavelet-based video-compression algorithm. The video codec
offers virtually lossless to 350:1 real-time compression and decompression of CCIR-601 digital video, Smith said. Priced at $35.95,
the chip offers both real-time video encode and decode. ADI has begun sampling the IC.
(CPM newsroom)

I've heard that wavelet compression is something to watch out for but i'm interested in what ya all think?? Seems that any wide use for this type of compression is still better than a year away...is this correct to assume??

fz
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