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Strategies & Market Trends : India Coffee House

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To: ratan lal who wrote (7816)10/6/1999 11:43:00 AM
From: JPR  Read Replies (2) of 12475
 
MSNBC WITH NEW DELHI TV ELECTION RESULTS
NEW YORK--(BUSINESS WIRE)--Oct. 6, 1999--MSNBC.com, the leading
online news organization, and New Delhi Television (NDTV), India's
leading electronic media house, today announced a strategic
relationship to deliver news content online to political enthusiasts
in India and abroad. The service, Election Update 1999, available at
ndtv.msnbc.com delivers real-time in-depth news and
information surrounding the candidates, their constituencies and the
primary issues of the 1999 India election. Election Update 1999
features live video and audio transmissions directly from NDTV's
studios in New Delhi.
Election Update 1999 provides complete election and survey
results, interactive events with news-makers and experts, voter
information for all states and special reports from the campaign
trail. Additionally, Election Update 1999 will feature comprehensive
analysis on the latest developments from Prannoy Roy and the expert
team at NDTV. The service premieres Wednesday, October 6, with the
first ballot announcements kicking off across the country.
The service combines NDTV's vast editorial and news-gathering
resources with MSNBC.com's interactive technology and expertise. NDTV
retains complete editorial control over the accuracy and integrity of
the service's content.
"As the leader in online news, MSNBC's expansion into
international markets has been met with wide enthusiasm," said Merrill
Brown, editor in chief of MSNBC.com. "Election Update 1999 provides
coverage of extraordinary depth and breadth creating the most
comprehensive Indian election coverage anywhere. We are taking
campaign reporting to a new level, widening the debate and involving
users living in India as well as other countries in a more personal,
interactive manner."
Election Update 1999 is the result of a combined effort between
NDTV, MSNBC.com and Microsoft to bring original information,
entertainment and events programming to online users.

About MSNBC

MSNBC.com is the number one news site, according to Media
Metrix(TM), the industry standard in Internet measurement services. As
the leader in breaking news and original journalism on the Internet,
MSNBC.com additionally delivers the best of NBC News, MSNBC Cable,
CNBC and NBC Sports. MSNBC.com provides expanded content via
partnerships with Ziff Davis, The Wall Street Journal, MSN Money
Central(TM), The Sporting News, Expedia(TM), E! Online, Pencil News,
FEED magazine and APB Online. Providing live and on-demand
audio/video, MSNBC.com takes a leadership position in the delivery of
high-speed content and interactive services in addition to 24/7
programming ITV with MSNBC Cable. MSNBC is a 24-hour cable and
Internet joint venture of Microsoft (NASDAQ:MSFT) and NBC News
(NYSE:GE.)

About New Delhi Television Limited

Formally incorporated in 1988, NDTV has grown to become one of
India's largest television production houses. Its current productions
include the first ever privately produced nightly news, "Tonight"
which started on Doordarshan in 1995; India's first 24 hour news
channel, which started in February 1998; the popular breakfast show, "
Good Morning India"; live coverage and special analysis of events like
the Election and the Budget, three weekly shows, Moneywise, Question
Time India, and India Business Report for BBC World. NDTV has the
largest nationwide news gathering network of producers,
correspondents, camerapersons and editors, all linked by satellite
connections. 15 bureaus across the country, one in every major state
capital; a dedicated team of 95 reporters, and production crews of
over 400 people, who work round the clock to bring you the most
accurate and credible news in the country.

CONTACT: MSNBC.com
Peter Dorogoff, (425) 703-8456
Peter.Dorogoff@msnbc.com
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