Wow, check this out, ISRI related news-
ISRI is selling Global Positioning services which are wireless location trackers.
(COMTEX) B: WIRELESS LOCATION SERVICES WILL BE A $3.9 BILLION BUSINES
B: WIRELESS LOCATION SERVICES WILL BE A $3.9 BILLION BUSINESS IN 2004
WASHINGTON, Oct 7, 1999 /PRNewswire via COMTEX/ -- Revenues from
location-based wireless consumer services are projected to rise more
than 100-fold, from less than $30 million this year to $3.9 billion by
2004. The Strategis Group's new study, Wireless Location Services 1999,
presents an in-depth analysis of consumer demand for location-based
services and the outlook for the industry based on surveys of more than
600 wireless users and non-users.
Key commercial services enabled by wireless location technology include:
* Emergency roadside assistance
* Traffic and navigation information
* "Enhanced 411" information services
* Location-sensitive billing
The Strategis Group's survey revealed substantial interest in these
four services. "We found that consumers were not only interested in
location-based wireless services, but were also willing to pay for
these services," says Stephan Beckert, Senior Consultant with The
Strategis Group.
Percent of Wireless Users
Interested in Location-Based Services, 1999
Roadside Assistance 54%
LSB 39%
Traffic & Navigation 29%
E411 Services 23%
Source: The Strategis Group, Inc.
In 1996, the Federal Communications Commission (FCC) mandated that
wireless carriers must deploy technologies that can locate wireless
users who call 911 by October 2001. The Commission's five-year mandate
will result in a dramatic deployment of location technologies -- far
faster than the market would achieve without regulatory intervention.
However, The Strategis Group believes that once these technologies are
deployed, location-specific wireless services will represent a
significant revenue opportunity for wireless carriers.
Projected Annual Wireless Location Service Revenues, 1999-2004 (millions)
1999 2000 2001 2002 2003 2004
ERA $26 $74 $184 $627 $1,544 $2,876
E411 $1 $4 $105 $320 $669 $1,201
LSB $0 $0 $158 $524 $1,263 $2,297
Traffic $1 $5 $51 $152 $309 $539
(Note: Revenues from ERA, E411 and Traffic include telematics service
revenues.)
Source: The Strategis Group, Inc.
"Our research shows that there's more to location technology than just
costs," says Beckert. "Location is an enabling technology that carriers
can use to develop new revenue sources."
The Strategis Group will host a conference call on Wednesday, October
20 at 2:00 p.m. EDT that will detail the study's findings. To
participate in this conference call, please contact Stephan Beckert at
sbeckert@StrategisGroup.com or (202) 530-7500.
The Strategis Group -- with offices in Washington, DC, London, and
Singapore -- publishes in-depth market research reports and provides
customized consulting services and continuous information solutions to
the cable, TV, satellite, Internet, competitive telephony, broadband
and wireless communications industries. The Strategis Group's market
studies, valuations and strategic planning projects provide crucial
information to communications industry leaders throughout the world.
Wireless Location Services 1999 is available for US $1,700 in hard copy
and US $2,550 in CD-ROM formats. Please contact an account executive at
202-530-7500 (phone), 202-293-7933 (fax), sales@StrategisGroup.com
(e-mail) or visit our Web site at strategisgroup.com for
more information.
SOURCE Strategis Group
(C) 1999 PR Newswire. All rights reserved.
prnewswire.com
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CONTACT: Stephan Beckert of the Strategis Group, 202-530-7500 or
sbeckert@StrategisGroup.com
WEB PAGE: strategisgroup.com
GEOGRAPHY: District of Columbia
INDUSTRY CODE: TLS
MLM
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