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Strategies & Market Trends : Cents and Sensibility - Kimberly and Friends' Consortium

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To: Jim B who wrote (18009)10/7/1999 3:11:00 PM
From: PammyLee  Read Replies (2) of 108040
 
Kim . PLRX Rated #1 Online Drugstore

RIGHT TRACK. PlanetRx's biggest advantage may be the kudos it has attracted. Gomez Advisors' DeBono recently rated it the best online pharmacy. Drugstore.com was No. 2 in his ranking, and Express Scripts' YourPharmacy.com No. 3. "PlanetRx and Drugstore.com are both excellent sites, but PlanetRx takes the top spot on the strength of its customer service and content," DeBono says. "If you can't find what you need in any of its databases, post a question to the administered message boards or call the 24x7 customer-service phone number," he writes in his report.

For now, the traffic trends suggest that PlanetRx is on the right track. According to Media Metrix, the number of unique monthly visitors to the site rose from 291,000 in May to 1.17 million in July. This compares with Drugstore.com's 910,000 unique monthly visitors in May and 1 million in July.
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