Prognosticator, Received this letter today from PTSC, thought you might be interested.
Last week Patriot Scientific exhibited at the Embedded Systems Conference
in San Jose, CA. This high quality, information rich technical conference
focused on providing practical training for embedded systems engineers. The
exhibition floor featured hundreds of new products from leading vendors
providing product solutions for the multitude of designs being initiated
worldwide. Here is an excerpt from Phil Morettini's (Patriot's VP of Sales
and Marketing) conference recap.
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EMBEDDED SYSTEMS CONFERENCE RECAP
Patriot exhibited at the Embedded Systems Conference in San Jose last week,
our third consecutive year at the show. George Shaw and I worked all three
days of the show, with Martin McClurg also assisting on the third day of
the show.
Java had a major but not overwhelming presence on the show floor. It had a
place in many booths, but not being hyped as "taking over the world
tomorrow". Java technology in the embedded world is now "getting
down to
business";it is being evaluated on it's merits rather than momentum, and
it
is being deployed where in makes sense. My take it that it is becoming a
substantial and growing niche in the embedded market.
There was no startling major announcements that we saw at the show. I did
sit through a presentation at the Sun booth on J2ME, and I feel comfortable
now how they are segmenting Java for the embedded market, the timelines for
the various J2ME releases, memory models, the role of the JVM and KVM going
forward, etc. Robert Tennant, the former President of Bedouin(acquired by
Sun, Espial's archrival) gave the presentation. Robert visited us several
months ago while working in another capacity for Sun.
Mike Barr, an editor for Embedded Systems Programming Magazine, gave a
special and positive mention of the PSC1000 in a conference session he
conducted at on Embedded Java Systems design, which drove quite a few
attendees to our booth.
We had many prospects come by who either currently have evaluation kits or
have placed an order for a kit and wanted to find out what was new. We had
a number of Wind River and Sun employees visit us, notably Jerry Fiddler,
founder and CEO of Wind River. Mr. Fiddler is one of the pioneers of the
embedded business, and actually knew who we were and that we were a VxWorks
licensee without me telling him.
We had a simple demo set up which demonstrated for the first time publicly
Patriot hardware running the VxWorks personalJava combination. This is a
breakthrough in terms of stability, and I believe bodes well for our
commercial prospects going forward.
Although the Embedded Systems show was not spectacular for us, I am at the
most optimistic point since I have been here. The market for embedded Java
is becoming real, and we appear to still have the opportunity to be the
market-leading Java processor in our target segments. We have continued to
receive solid, significant interest from both potential customers and
press. We have pre-sold roughly 20 Premium Evaluation kit, almost without
trying. This has happened with practically no expenditures on marketing or
sales programs, and without a truly market-ready solution to demonstrate to
prospects. This is extremely important. Because of this, I anticipate a
robust level of customer activity will begin once our solution is
finalized, and our funding allows for aggressive promotion of the PSC1000. |
