BREAK OUT!!!!! Aetna signs on!!!
Wednesday October 20, 12:35 pm Eastern Time
Company Press Release
SOURCE: Aetna U.S. Healthcare
Aetna U.S. Healthcare(R) to Become 'Anchor Tenant' On HealthAxis.com Web Site
Aetna U.S. Healthcare to sell Individual and Small Group Health Insurance Products Online through HealthAxis.com
BLUE BELL, Pa., and EAST NORRITON, Pa., Oct. 20 /PRNewswire/ -- Aetna U.S. Healthcare, the health benefits unit of Aetna (NYSE: AET - news), and HealthAxis.com, a subsidiary of Provident American Corporation (Nasdaq: PAMC - news) and the leading online insurance marketer, today announced an agreement for Aetna U.S. Healthcare to become an ''anchor tenant'' on the HealthAxis.com website (www.healthaxis.com).
Under the terms of the agreement Aetna U.S. Healthcare will become the exclusive ''anchor tenant'' on the HealthAxis.com website, which allows Aetna U.S. Healthcare to be the only nationally branded carrier to offer products in all HealthAxis.com product categories. HealthAxis.com customers will access the Aetna U.S. Healthcare product line as well as member information and services through an exclusive and proprietary digital interface to be developed by HealthAxis.com.
Aetna U.S. Healthcare will offer small group medical plans through HealthAxis.com, as well as individual medical plans to customers in New York, New Jersey, and Pennsylvania. Plans and programs to be made available through HealthAxis.com include Affordable HealthChoices, Golden Medicare Plan(TM), as well as Individual Advantage and Personal Services(TM). Additions to the product set may be identified in the coming months.
''Aetna U.S. Healthcare has focused significant resources on our e-commerce capabilities, making us more accessible to our constituents, including members, customers and physicians,'' said Timothy Nolan, EVP of Aetna U.S. Healthcare. ''The relationship with HealthAxis.com is a very positive complement to our current online strategies, which include the Aetna U.S. Healthcare website (www.aetnaushc.com) and InteliHealth®, our online health information affiliate (www.intelihealth.com). Our agreement with HealthAxis.com heightens our ability to market on the World Wide Web. We look forward to working with HealthAxis.com to develop a fully transaction-enabled platform for our product line.''
Michael Ashker, Chief Executive Officer of HealthAxis.com, said, ''Aetna U.S. Healthcare was clearly the best choice for the anchor tenancy position. Aetna U.S. Healthcare offers the most significant breadth of product, the widest geographic availability and the strongest brand presence of the insurance carriers. With the addition of Aetna U.S. Healthcare small group products, HealthAxis.com becomes a major force in the $50 billion small business segment, offering leading edge, online insurance products to small businesses throughout the United States. Aetna U.S. Healthcare's participation clearly demonstrates that the top echelon of the insurance industry has embraced the Internet as a meaningful distribution channel.'' |
