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Technology Stocks : Track Data Corporation TRAC
TRAC 20.000.0%Oct 7 10:48 AM EST

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To: Investor Clouseau who wrote (408)11/2/1999 10:11:00 AM
From: AJ Berger  Read Replies (1) of 2005
 
You are Right!

I wish more companies were
better at self promotion;
they just don't deserve the
price the stock is trading at.
Online Trading/Quote providing
is a commodity business, and
TRAC is a very small fish in
this ever growing ocean. It's
#1 problem is lack of industry
review, and all these gimmicky
press releases won't impress me
until they expose themselves to
the critique of their peers.
They also don't have any ties
with other content providers.
These alliances are expensive
but needed to market their
service. They are hypnotised
by this corporate mantra that
the CEO only this morning
confirmed on the Yahoo thread
that "if they try it, they will
come". He is probably in a better
position to confirm that than I
can be, however you can't get
people to try it, when they don't
know about it(marketing tie ins)
and are not sure they can trust
it(industry peer review).

As a former DBCC user now using
TRAC, what attracted me to TRAC
is the pay as you play model of
only paying for features you
actually use. I hated paying DBCC
$100 for crap I did'nt need. I
now pay $40 and get everything
I need from TRAC. I am a satisfied
customer for real time quotes.
Would I use them for my online
stock trading without first reading
a peer group critical review? NO
Would I recommend TRAC to the more
serious daytrader? NO Would I
recommend them to casual daytraders
like me? YES, and have. BTW, they
owe me money from several referrals...
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