Just in case you were interested in what Red Herring thinks the top 10 trends in technology will be in 2000. Good to see they feel political candidates will all be pro cyberspace for the election. I bet Al Gore is pleased to see that all his brethren are lined up behind "his invention." <gg> Jeff
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RED HERRING PREDICTS TOP TEN TECHNOLOGY TRENDS FOR 2000; INDUSTRY LEADERS GATHER AT NDA '99 TO LEARN TECHNOLOGY AND BUSINESS DEVELOPMENTS
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Story Filed: Tuesday, November 02, 1999 8:24 PM EST
CARLSBAD, Calif., Nov 2, 1999 /PRNewswire via COMTEX/ -- Red Herring Communications today announced its predictions for the top ten trends in the technology industry for 2000 at its second annual NDA Conference in Carlsbad, California.
This year's ten trends focus on three areas: the changing landscape of venture capital funds, the future of e-commerce and how the Internet is changing traditional business models. Additional trends speak to technology and politics, as well as the changing biotech industry. The trends were published in the December edition of Red Herring Magazine and presented jointly by the magazine and the NDA Conference today.
Red Herring, publisher of the Red Herring Magazine and Redherring.com, and sponsor of industry events, such as the acclaimed Venture Market series and the NDA Conference, uses its relationships with venture capitalists, industry veterans and entrepreneurs to assemble its year-end predictions. Red Herring' Top Technology Trends can be used as benchmarks for innovation in the year to come.
"These trends are painstakingly researched and vehemently debated before we settle on the ten we feel best represent technology in the next year," said Jason Pontin, editor of Red Herring Magazine who leads the team of editors that determines the annual list. "This effort demonstrates our unique capability to leverage our analytic and predictive abilities."
Top Ten Technology Trends for 2000
The following are the Herring predictions for 2000:
1. "Clicks and Mortar" - bricks & mortar and online businesses join
forces;
2. Business to business exchanges take off -- testing the limits of auctions as a business model, disrupting old markets and creating
entirely new products;
3. The Web gets personal -- changing the face of the Internet and enhancing consumer experience. Electronic wallets become commonplace, infomediaries proliferate, shopping bots re-emerge and the portals
consolidate with big media.
4. Opensource becomes commercialized -- corporate America embraces opensource code. The Internet will vanquish overwhelming, proprietary standards and begin to outsource things never before thought possible. Microsoft cannot recreate its dominance of LAN and Windows becomes
out-dated.
5. Drug discovery -- the Human Genome project bears commercial fruit. Biotech finds new avenues for funding research through semiconductor
mapping techniques.
6. Technology is the cool issue of the 2000 election. Every candidate is a cyber candidate; every large company has a policy department; every
candidate lobbies the tech industry.
7. "Everything for free" -- there is a give-away in the consumer markets. In a land grab for consumer computer, networking, media and wireless markets, cost drops to zero for network access and intelligent
consumer devices.
8. The VC landscape goes crazy -- venture capitalists will be squeezed by both angels and corporate investors. Their solution is to give more money to entrepreneurs, but also offer funding to people who will appreciate their expertise -- brick and mortar companies. 9. Emerging markets like Europe and China experience extraordinary capital growth. At home, the market demands value as well as growth,
and IPOs don't pop as they did in '99.
10. Enterprise software becomes a service -- the ASP market will overcome the retail Web services market as applications once sold in shrink-wrapped packages will be delivered over the Internet.
About Red Herring Communications, Inc. Leveraging Red Herring's connected position to the business leaders of Wall Street and Silicon Valley, Red Herring Events offers access and creates opportunity through its strategic conferences. At invitation-only events such as NDA, Herring on Hollywood, and the Venture Market Series, Red Herring Events fosters partnerships between the leading people, technologies and ideas.
Red Herring Communications is an integrated network of media properties connecting the people, companies and industries whose ideas and technological innovations are inspiring and reshaping the world of business. Insightful, irreverent and influential, Red Herring Magazine, Red Herring.com, Red Herring TV and Red Herring Events are essential sources of information and analysis linking the technology industry and the global economy. A privately held company, Red Herring Communications is headquartered in San Francisco. www.redherring.com.
SOURCE Red Herring Communications (C) 1999 PR Newswire. All rights reserved. prnewswire.com
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