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Non-Tech : E*Trade (NYSE:ET)
ET 16.26-1.3%Nov 25 3:59 PM EST

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To: LABMAN who wrote (9189)11/4/1999 8:14:00 PM
From: Spytrdr  Read Replies (2) of 13953
 
to tell you the truth, i don't care about tomorrow's action.
i prefer a slow steady solid rise rather than a sudden "explosion".
i've always had blind faith in this company, and what i'm interested in is in 2005's action.
i'm interested in the COMPANY, not the stock.
the stock will eventually reflect what the company is doing and its astonishing growth and brand power, no matter what Sanford Bernstein says, he's wrong.
i'm passionate about EGRP, just like i was passionate about AAPL when it traded at $ 15 in 1997 and downgrades for AAPL came every day (from the same people who now put $ 90-95 price targets on it...), there was even a cover on Wired magazine at the time with the apple logo, a cross, and "Pray" over it.
AAPL was considered almost dead.
AAPL's market cap at the time was $ 1.5 billion...
when i first opened my EGRP account, i didn't wire $ 2000, i transferred 10,000 AAPL shares...
EGRP will be huge over time, maybe even surpass Schwab one day, has no debt, doesn't need to build warehouses, and people are opening accounts all by themselves in a self-perpetuating process, such is the fascination of the E*TRADE brand power.
lots of friends of mine and relatives have opened E*Trade accounts because of me.
E*TRADE is fun!
that's what matters when you're investing, as opposed to trading.
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