GOMEZ ADVISORS ANNOUNCES PARTNERSHIP WITH
MARKETWATCH.COM E-COMMERCE RESEARCH FIRM TO PROVIDE
OBJECTIVE SCORECARD RANKINGS
LINCOLN, Mass., Nov 3, 1999 /PRNewswire via COMTEX/ -- At a business
breakfast this morning entitled "The .Com Frenzy," Gomez Advisors, a
leading provider of e-commerce research and analysis, announced a
significant content relationship with Marketwatch.com, the operator of
the CBS.Marketwatch.com website. Gomez Advisors CEO Julio Gomez
announced that the CBS.Marketwatch.com web site will soon feature over
a dozen Gomez Advisors Scorecards, news from Gomez Wire and performance
monitor data on their financial news site.
"This relationship between Gomez Advisors and Marketwatch.com is an
enormous opportunity for consumers to access comprehensive, unbiased
research and analysis across a broad range of e-commerce industries,"
Gomez said. "Our expert analysis and forecasting, combined with the
reach and focus of the CBS.Marketwatch.com website, is a winning
combination," he said.
Gomez Advisors produces Scorecards in a variety of e-commerce
industries, of which Marketwatch.com will feature the following:
brokerage, banking, insurance, autos, auctions, apparel, booksellers,
furniture, groceries, music, pets, toys, videos, travel agents,
airlines. All will be carried on the CBS.Marketwatch.com website, an
the site will also include information from Gomez.com's Banker, Broker
and Auction Performance monitors.
The Gomez Advisors Scorecards are a unique and unbiased ranking system
based on Gomez's proprietary research. Each Scorecard evaluates and
compares numerous online consumer sites and ranks each industry based
on over 100 criteria, which includes the measurement on-site resources,
ease of use, customer confidence, relationship services, overall cost
and others.
About Gomez Advisors, Inc. Gomez.com, at www.gomez.com, is an online
leader in providing unbiased consumers with the latest e-commerce
information and tools that promote informed online purchasing
decisions. The Gomez.com site has grown into a premier online hub where
consumers can evaluate online service and product providers through
nationally recognized Internet Scorecards. These Scorecards rank the
performance and quality of online service offerings for selected
industries including: airlines, auctions, autos, banks, booksellers,
brokers, computers, drugstores, furniture, grocery services, insurance,
music, pet supplies, sporting goods, travel and videos.
GomezPro is the professional services division of Gomez Advisors and
features foremost industry experts offering detailed, proprietary
research, tools and analysis for specific e-commerce industries.
GomezPro provides analysis and projections of e- commerce trends,
competitive analysis, and information on consumer behavior for
companies that want to attract and retain Internet customers.
Gomez.com, Gomez Advisors, Internet Broker Scorecard, Gomez Wire and
GomezPro are trademarks of Gomez Advisors, Inc. All other products and
brand names are trademarks or registered trademarks of their respective
owner.
About Marketwatch.com MarketWatch.com, Inc. (cbs.marketwatch.com) is a
global leader in providing fast, relevant and accurate information via
the Internet, television and radio to help people make and save money.
In addition to its comprehensive, real-time business news, financial
programs and analytical tools, the company in September 1999 introduced
CBS MarketWatch Weekend seen on Saturdays or Sundays on many CBS
television stations. The MarketWatch.com editorial staff also provides
business and economic reports to The CBS Evening News With Dan Rather
and will contribute daily to CBS News' The Early Show scheduled to
debut November 1, 1999, while serving as the primary financial news
source for CBS radio stations. MarketWatch.com, Inc. was founded in
1997 by CBS Broadcasting, Inc., a wholly owned subsidiary of CBS
Corporation (www.cbs.com) (NYSE: CBS) and Data Broadcasting Corporation
(www.dbc.com) (Nasdaq: DBCC), the country's leading provider of
real-time financial and market information for the individual investor.
MarketWatch.com is headquartered in San Francisco and has bureaus in
New York City, Washington D.C., Los Angeles, Tokyo and London.
Contact:
Jackie Price
Gomez Advisors
781-257-2058
jprice@gomez.com
Karen Lechner
Gomez Advisors
781-257-2000
SOURCE Gomez Advisors, Inc.
(C) 1999 PR Newswire. All rights reserved.
prnewswire.com
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CONTACT: Jackie Price, 781-257-2058, jprice@gomez.com or Karen Lechner,
781-257-2000, both of Gomez Advisors
WEB PAGE: cbs.marketwatch.com
gomez.com
GEOGRAPHY: Massachusetts
California
INDUSTRY CODE: MLM
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