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Non-Tech : PEP -- Time to buy?
PEP 142.35+0.5%2:12 PM EST

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To: Mark who wrote (86)4/16/1997 1:56:00 PM
From: Mohan Marette   of 392
 
Mark,
I also like the idea of this ad campaign. Since Pepsi and Frito Lays
are complementary products,it makes all the more sense to advertise
them together,also this should save them some ad dollars as well,since
we are talking about millions of dollars here,the savings could be
nothing to laugh at and substantial. Am not right in these assumptions? Anyone?
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