"NEWS RELEASE" - BLUR3 - "A VIRTUAL SELLING MACHINE"
CALGARY, Nov. 23 /CNW/ - Big Picture Technologies is pleased to announce
completion of the first development phase of Blur(3), The Virtual Selling
Machine(TM), a new product line, anticipated for release in the 1st quarter of
the year 2000. Blur(3) is an Internet communications and customer support
system that enables vendors to add real-time customer service and support to
their Web sites. Designed to address customer care requirements, Blur(3)
provides elaborate proactive contact capability and serves to enhance a
customer's online experience.
Michael Anthony, Big Picture's President & CEO, stated, ``current
solutions for managing customer interaction on the Web are severely
restricted, particularly in contrast to traditional call center functionality.
Generally, prospects must independently navigate Web sites and process
information. Should a potential client be confused or abandon a site due to
incomplete information or an unsatisfactory experience, current solutions
offer no way to manage the situation, recover the client and ``close the
sale.'
``Blur(3) is designed to correct this deficiency', added Anthony, ``and
make possible product cross-selling & up-selling. Unlike eMERCHANT pro(TM),
which provides e-commerce Web site creation from scratch, Blur(3) addresses
the needs of vendors with existing Web sites. The SIIA has described online
customer service as the ``killer app of e-commerce' and Big Picture intends
to establish Blur(3) as the leading contender in this burgeoning field.'
``Blur(3) represents a consolidation of vendors, customers and the
Internet,' said Anthony. ``It reconciles the primary shortcomings of the Net
in comparison to traditional commercial techniques and, for the first time,
paves the way for online consultative selling.' Like eMERCHANT pro, Blur(3)
will be primarily distributed through the traditional software channel,
thereby taking advantage of Big Picture's relationships with leading software
resellers.
Big Picture Technologies Inc. (ASE:BPI) is a developer of award winning
Internet software and content, dedicated to building solutions for
business-to-business online communication. The Big Picture Web site is located
at www.bigpic.com
THE ALBERTA STOCK EXCHANGE HAS NEITHER APPROVED NOR DISAPPROVED THE
INFORMATION CONTAINED HEREIN.
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For further information: Big Picture Technologies Inc., Michael
Anthony, Telephone: (403) 265-8018 ext.150, Fax: (403) 265-8013 |
