TSIG.com and iCanBuy.com Partner to Reach 50 Million Students; New Alliance...
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iCanBuy and MainXChange Join Forces toOffer
Expanded Shopping and Learning Opportunities to
Teens Online
November 30, 1999 09:51 AM Eastern Time
SAN FRANCISCO/ENGLEWOOD, NJ--(BUSINESS WIRE)--Nov. 30, 1999--
MainXchange.com, the leading "cashless" commerce and investing site for teens,
and iCanBuy.com, the leader in Internet shopping and money management for
teens and kids, announced today that MainXchange members will be soon be able
to shop online through iCanBuy.com.
Under the terms of the agreement, MainXchange will provide a direct link to a
co-branded, private-label network built and maintained by iCanBuy.com, allowing
teens to easily create an iCanBuy account. In addition to offering MainXchange
teens the opportunity to participate in traditional e-commerce, the partnership will
also allow them to save money at iCanBuy's banking partner, Security First
Network Bank.
"We're pleased to enable MainXchange members to shop safely and under parental
supervision with iCanBuy.com," said MainXchange CEO Clay Stobaugh.
"iCanBuy.com's system gives young people great experience handling real money,
which is a natural compliment to MainXchange's approach of enabling teens to earn
and invest with virtual currency that can be used to purchase real products."
"The great thing about this partnership is that it is not simply an opportunity to
extend our services to new customers," said iCanBuy.com co-founder and CEO,
Paul Herman. "Like MainXchange, iCanBuy believes in providing opportunities to
learn about money management and the economy. We're thrilled to enable
MainXchange members to bank and shop online through iCanBuy."
About iCanBuy.com
iCanBuy.com is the recognized leader in online teen and kid shopping and finance.
iCanBuy(TM) was founded in May, 1998, to create the first online tool for young
people to manage their money wisely in a safe and parent-approved environment.
iCanBuy.com enables young people to shop at top Internet retailers, build a
WishList of gift items, bank and donate online - with a unique parental approval
system to promote learning and safety. iCanBuy.com ensures the highest degree
of privacy and security for underage users with the TRUSTe "Kids Under 13"
certification, the Better Business Bureau's "BBBOnline Privacy Seal" and the
VeriSign digital certificate.
iCanBuy has over 40 retail, financial, charity and community partners including
AlloyOnline(TM) ALOY ; Outpost.com COOL , - TeleServices Internet Group Inc.
TSIG , Whutever.com by Fingerhut Companies, Inc., a wholly owned subsidiary of
Federated Department Stores, Inc. FD and Security First Network Bank, a member
of the Royal Bank Financial Group RY .
About MainXchange
MainXchange.com is the first and only "cashless" commerce and investment site
for Generation Y, attracting influential, financially savvy 13 to 24 year-olds now
coming of age on the Internet. MainXchange teens gain valuable experience with
money - earning it, investing it and spending it -- within a fun, safe and rewarding
environment where virtual currency buys real, brand-name products. MainXchange's
immersive and empowering experiences, including its award-winning stock market
simulation, the Internet's first "cashless" auction, trivia games, chat and message
boards, are provided free of charge at mainxchange.com with support
from sponsors including Tommy Hilfiger, Donna Karan, Kaplan Educational Centers
and The Learning Company.
MainXchange also runs a site for educators at mainxed.com where
students nationwide participate in interactive financial learning activities that meet
national curriculum standards. MainXchange.com and MainXed.com are operated
by MainXchange, Inc., a privately-held, venture-backed corporation currently
headquartered at 2 North Dean Street, Englewood, NJ 07631-2807 with
development operations in Tel Aviv, Israel.
CONTACT: Steven Blinn MainXchange (212) 675-4777 smb@inch.com or Atalanta
Rafferty Ruder Finn 212-593-6465 raffertya@ruderfinn.com |
