Does anyone know how much the "one year of free EarthLink Sprint Internet access" costs a user (dollar value of the incentive)
and
And how much does USAB pay Earthlink per account for the same "one year of free EarthLink Sprint Internet access" (Cost to offer this incentive ... I assume it is discounted)
Thanks,
Rob
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Company Press Release
USABancShares.com to Serve as Primary Bank Offered to EarthLink Members
New partnership includes a complimentary year of Internet access for EarthLink members who open a USABancShares.com account
PHILADELPHIA--(BUSINESS WIRE)--Dec. 2, 1999-- USABancShares.com (NASDAQ-``USAB') today announced that it has entered into a two-year Premiere Partnership agreement with EarthLink (NASDAQ-``ELNK') under which the companies will launch a full array of co-branded online banking services.
As an incentive for introducing users to the convenience and efficiency of online banking, USABancShares.com will offer both new and existing EarthLink members one year of free EarthLink Sprint Internet access with each new online banking account. USABancShares.com will also serve as the primary default selection for online banking services at EarthLink throughout the term of the agreement.
The co-branded USABancShares.com/EarthLink site will have default presence on the EarthLink Personal Start Page, the default launch page for EarthLink members, and in The Mall, EarthLink's online shopping center. In addition, it will be featured through a variety of prominent links, print media, and other EarthLink promotions.
Ken Tepper, President & CEO of USABancShares.com, shared his enthusiasm for EarthLink: ``No one else in the ISP business can offer the array of products or customer service that EarthLink is known for, and we're proud to become a primary part of their community. This is a breakthrough agreement which will provide us unprecedented access to over 1.5 million potential new customers,' he said.
``Online banking is getting more and more popular, so it seemed a natural fit to offer it to our members as part of our new Finance Center,' said Howard Lefkowitz, vice president of business development and Internet marketing. ``USA BancShares.com will provide EarthLink members with an easy way to bank online, and a great incentive, too: a free year of our award-winning Internet access. Imagine...an Internet bank with an Internet attitude.'
About EarthLink
EarthLink is one of the world's leading Internet service providers. Through its unified EarthLink Sprint Internet access service, the company makes the Internet relevant and productive to more than 1.566 million individuals and businesses every day. Headquartered in Pasadena, EarthLink provides a full range of innovative access, hosting and e-commerce solutions to thousands of communities internationally from more than 2,300 points of presence.
In September of 1999, EarthLink and MindSpring announced plans to merge in a transaction that will create the world's second largest Internet service provider. The new company will be called EarthLink (NASDAQ: ELNK - news) and the transaction is expected to close in the first quarter of 2000. Information about EarthLink and EarthLink Sprint services is available by calling 800-395-8425 and through EarthLink's Web site at www.earthlink.net.
About USABancShares.com
Ranked No. 1 in the country by Gomez Advisors for its ``energyONE' account, USABancShares.com is the country's first federal reserve bank holding company with ``dot com' identification. The company owns both an FDIC insured bank and an NASD regulated brokerage firm. Through partnerships with a variety of Internet service and e-commerce companies, USABancShares.com is dedicated to providing the country's premier online financial services experience at www.usabancshares.com. |
