Message boards are so quiet on this stock. Maybe because this company just went IPO around Oct, maybe the float is too small - 3.9 million shares, or maybe people just don't know what SIMG is doing. While I don't have any idea where the stock price is going to be, I could share what I know about this company here.
SIMG is creating chipset used for digital flat panel display (mostly LCD display on cellular phones, other handheld computing devices, laptop computers, and increasingly desktop LCD monitors). What?s so special about the chips? Well, most of computer monitor we are using today is for analog display, the display card converts the image stored in the memory to analog signal and sends to your CRT monitor. The way LCD monitor presents the image from the memory to you is very differently from CRT monitor, and it does not require the conversion from digital to analog. While it's more efficient and with next to zero distortion by going through digital directly, it doesn't mean digital display is less complicated to implement. Both the display card and the monitor need to use SIMG's chips.
There are several specifications, such as DFP, P&D, LVDS, TMDS, DISM, competing to become an industrial standard. SIMG's PanelLink (TMDS) Direct Digital Interface accepted by LCD manufacturers pretty well. I think this company may have some potential.
LCD monitor not necessarily means a digital display because 99% of the graphic display cards are analog (15-pin D shape connector). For those LCDs connect to computer through the traditional 15-pin connector are still analog displays. You can tell the quality of the analog LCD display is inferior to the true digital one. True digital LCD display comes with the new 20-pin snap on connector. Computer model such as SONY PCV-L620 and Compaq 3500 Series comes with true digital display - the display quality is amazingly sharp.
LCD will replace CRT eventually for the following reasons:
- Less power consumption, less heat, use less energy than most of the light bulb in your room.
- Light weight, less than 1/5 of the weight of CRT.
- Less space, about 1/4 of the space required for CRT.
- Close to zero low-frequency-radiation emission, a major concern for people working long hours in front of a display.
Unfortunately, LCD monitor is very expensive and ever since its first existence, the supply never meets the demand once.
When LCD display becomes popular, there is no need to support analog anymore. I would say SIMG products should be in good demand with this trend. |
