EarthLink Makes Computers4SURE.com Hardware Anchor Tenant in Its E-commerce Site, The Mall
nasdaq.com
NORWALK, Conn., Dec. 13 /PRNewswire/ -- Computers4SURE.com, one of the industry's leading online computer retail stores today announced a partnership that makes Computers4SURE.com the computer hardware anchor tenant in EarthLink's (Nasdaq: ELNK) e-commerce site, "The Mall." EarthLink members can now shop from Computers4SURE.com's more than 50,000 computers and computer related products.
"We're thrilled to have formed this partnership," said Bruce Martin, president and CEO of Computers4SURE.com. "Targeted marketing partnerships like this help fuel our growth more effectively than blanket advertising. It places us in a prominent position among EarthLink's fast-growing member base of technology owners."
As an EarthLink Mall anchor tenant, Computers4SURE.com will gain exposure to EarthLink's 1.5 million-plus members via their Personal Start Page, and through The Mall. In addition, Computers4SURE.com will receive advertising and promotional placements through a variety of EarthLink media, including online properties and EarthLink's various print and electronic member publications. Computers4SURE also will offer special deals and promotions exclusive to EarthLink members.
"We are excited about this partnership. Computers4SURE.com provides our members with a superb shopping experience," said Howard Lefkowitz, EarthLink's vice president of business development. "Their 'Buy with Confidence - Guarantee' means our members will be assured great customer service, great pricing, and easy site search and navigation features. And, through our partnership, we'll bring exclusive new offers directly to EarthLink members on a regular basis." About EarthLink
EarthLink is one of the world's leading Internet service providers. Through its unified EarthLink Sprint Internet access service, the company makes the Internet relevant and productive to more than 1.566 million individuals and businesses every day. Headquartered in Pasadena, EarthLink provides a full range of innovative access, hosting and e-commerce solutions to thousands of communities internationally from more than 2,300 points of presence.
In September of 1999, EarthLink and MindSpring announced plans to merge in a transaction that will create the world's second largest Internet service provider. The new company will be called EarthLink (Nasdaq: ELNK) and the transaction is expected to close in the first quarter of 2000. Information about EarthLink and EarthLink Sprint services is available by calling 800-395-8425 and through EarthLink's Web site at earthlink.net. About Computers4SURE.com
Founded in May 1998, Computers4SURE.com is committed to providing customers with a superior online shopping experience, offering a premium array of computer products at competitive prices. By packaging the latest online technologies, first-rate customer service and by leveraging extensive relationships with manufacturers and suppliers, Computers4SURE.com enables businesses and consumers to "Buy with Confidence - Guaranteed." Computers4SURE.com is headquartered in Norwalk, Conn.
Computers4SURE.com is the consumer computer products subsidiary of Shopping4SURE.com.
/CONTACT: Ramona Agin of Shopping4SURE.com, 203-750-1742, ramona@shopping4sure.com or Amy Just of MS&L Global Technology, 617-536-9447, ext. 310, ajust@msltech.com/ |
