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Non-Tech : E*Trade (NYSE:ET)
ET 16.93+2.4%3:51 PM EST
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To: Sly_ who wrote (9884)12/13/1999 4:48:00 PM
From: Curtis E. Bemis  Read Replies (1) of 13953
 
E*Trade advertising budget--Tops in Dot Coms at 89M$

Off Reuters-
marketwatch.newsalert.com

**snip**
Online broker E*Trade Group Inc. was the top spender, paying $89 million in the nine-month period, up 424.5 percent from $17 million in the 1998 period, CMR said. Discount retailer Value America Inc. ranked second at $46.5 million, followed by broker Charles Schwab Corp., up 9,142.7 percent at $40.8 million.
**end snip**
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