Philips moves settop HQ.............................
cedmagazine.com
Philips moves set-top box headquarters to Silicon Valley SUNNYVALE, Calif.-Philips Electronics will relocate its headquarters for set-top box activity, including satellite, cable and terrestrial boxes as well as products such as Personal TV and Internet TV, to Silicon Valley. Philips moved its set-top operations from The Netherlands to Sunnyvale, Calif. in September. The company currently partners with many U.S.-based companies in the set-top business, including AOL, DirecTV, EchoStar, MediaOne and Microsoft Web TV. "The lines between the consumer electronics and the computer industries are blurring," says Willem de Zoete, president of Philips Home Access Solutions. "It's important for Philips...to base its set-top box headquarters in the heart of where the most important developments in digital convergence technology are taking place." |