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To: Joseph Strohsahl who wrote (1979)12/22/1999 3:22:00 PM
From: Joseph Strohsahl  Read Replies (1) of 2038
 
Latest News On IWIN

Wednesday December 22, 7:33 am Eastern Time
Company Press Release

Webstakes.com's Internet Reach Soars Almost 20 Percent in November

Latest Media Metrix Figures Up 147 Percent Since June
NEW YORK--(BUSINESS WIRE)--Dec. 22, 1999--Webstakes (Nasdaq: IWIN - news), a leading provider of Internet promotion solutions, today announced that Webstakes.com, its member-based Web site and promotions portal, increased its Internet reach by almost 20 percent in November according to Media Metrix, the leader in Internet and digital media measurement. The Internet reach for Webstakes.com has grown 147 percent since June.

Media Metrix measures reach by the percentage of Internet users who access a Web site. According to Media Metrix, Webstakes.com increased its Internet reach from 3.1 percent in October to 3.7 percent in November.

Webstakes offers marketers access to its rich membership database through hundreds of promotions running daily on Webstakes.com. Sponsors of the award-winning Web site have access to Webstakes' permission-based direct marketing technology, iDIALOG(TM), to target prospects based on precise profiling criteria. iDIALOG(TM) matches marketer-selected target profiles with individual consumer profiles and delivers appropriate targeted offers during a promotion. Several top marketers sponsor promotions on Webstakes.com, including Freeshop.com, Inc. (Nasdaq: FSHP - news), Healtheon WebMD Corp. (Nasdaq: HLTH - news), KBkids.com, Mattel, Inc. (NYSE: MAT - news), MP3.com, Inc. (Nasdaq: MPPP - news), ShopNow.com, Inc. (Nasdaq:SPNW - news) and WaltDisney's Go.com (NYSE:GO - news).

``The substantial growth of Webstakes.com's Internet reach is a great achievement for the company and its shareholders,' said Steven H. Krein, chairman and CEO of Webstakes. ``We hope to build on this success and continue to expand our promotions infrastructure and suite of services to offer marketers the most extensive promotion solutions on the Internet.'

About Webstakes

Webstakes (Nasdaq: IWIN - news) is a leading Internet promotion solutions company. Combining direct marketing technology and promotion expertise, Webstakes' promotion infrastructure helps marketers increase brand awareness, stimulate sales and build relationships with customers. The Company's market innovations include Webstakes.com, a leading member-based Web site and portal dedicated to Internet promotions; iDIALOG(TM), a leading permission-based direct marketing technology, and Webstakes Promotion Outsourcing, a leading integrated promotion services provider. Webstakes clients include Autobytel, CBS Sportsline, Citibank, Disney, NBC, Road Runner and The Sharper Image. The Company has more than 100 employees with offices in New York City and San Francisco. Investors include Excite@Home (Nasdaq:ATHM - news), NBC, a division of General Electric Co. (NYSE: GE - news) and XL Ventures LLC, an affiliate of Big Flower Holdings, Inc.

This press release may be deemed to contain forward-looking information. Any forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements, including statements as to industry trends, future economic performance, anticipated profitability, anticipated revenues and expenses, and products or service line growth, may be significantly and materially impacted by certain risks and uncertainties, including, but not limited to, failure to meet operating objectives or to execute the operating plan, competition, and other economic factors. Additional risks and uncertainties are described in the Company's public filings with the Securities and Exchange Commission

--------------------------------------------------------------------------------
Contact:

Webstakes
Gavin Skillman
212-242-8800, ext. 155
gavin@webstakes.com
or
Cohn & Wolfe
Adam Paige
212-598-3687
adam_paige@nyc.cohnwolfe.com
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