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Strategies & Market Trends : WILL COCA-COLA ALWAYS GO UP?
KO 67.97-1.3%Nov 3 9:30 AM EST

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To: BAXTERBOO who wrote (1423)12/23/1999 1:40:00 PM
From: Marty Rubin   of 1462
 
ko said there will be an increase in supermarket's price for coke but i have yet to see this. i went to different stores and discounts still abound (.79-.89/2 litter, $2.5/pack of 12...). i guess pep didn't match the price increase. it's very competitive out there. consumers are used to low prices, i assume.

maybe after the holidays?
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