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Strategies & Market Trends : JAPAN-Nikkei-Time to go back up?
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To: borb who wrote (2177)12/30/1999 9:46:00 AM
From: Professor Dotcomm  Read Replies (1) of 3902
 
For internet commerce to be successful, a retailer needs: 1. Good traffic through its site 2. A chain of well located warehouses near airports or other traffic hubs 3. A good post office or home delivery system and 4. Suitable (and expensive) electronic financial systems to vet credit, track inventory and receivables. It does not need (necessarily) downtown real estate, wholesaler/distributors, point-of-sale store merchandizing. 'Middlemen'could still be needed but in a different form. Such middlemen could establish virtual stores within the site itself and would handle all the back office electronics and distribution itself (It would be somewhat like a perfume kiosk in a department store). Such middlemen are in operation now in North America such as, for example, GTR who run video games kiosks at electronic bookstores such as Chapters.

But e-commerce is still only a small part of the Internet.
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